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Travelodge Reveal a New Psychological Conditions Hits Britain - "Weekendvy"

ID: 1084697

(firmenpresse) - LONDON, UNITED KINGDOM -- (Marketwire) -- 02/20/12 -- One in four Britons is suffering from a new psychological condition - called 'Weekendvy', a new study out today has revealed. 'Weekendvy' means we are 'economical with the truth' when confronted by colleagues and friends at the start of the week - when asked "How was your weekend?"

The study commissioned by surveyed 5,000 adults to investigate how Britons spend their weekend in today's high technology world.

Findings revealed the pressure for Britons to have an action packed fun weekend is so high that over a quarter of (27%) of adults will lie, about what they got up to over the weekend - in order to sound cool and impress others.

Britons are hit the hardest by the psychological condition - 'Weekendvy on Monday morning especially within the workplace and when updating their Face book page.

The top five most popular activities Britons will pretend they did over the weekend when they didn't are:

Top UK Psychologist, Corinne Sweet commented on the findings and said: "This study has exposed a new psychological condition we Brits are suffering from: 'Weekendvy'. It's to do with needing to feel like an 'Alpha' male or female, with high status. As we don't want to admit that most of our weekend time is spent trying to catch up with housework, paperwork and lost sleep. It's the horrible feeling that everyone else is having a better time than us, going away, partying or having fun.

No-one likes to think of themselves as lonely, or boring, so we like to create a psychological 'smoke-screen' pretending, a bit like Bridget Jones, that we're having a wonderful time, when we're not.

'Weekendvy' means we pretend we're having romantic weekend breaks, learning new skills, or having wonderful sex, when in fact most of us are trying to catch up on lost sleep and overwhelming household chores and paperwork."

Listed below are the top six regions where adults are hardest hit by 'Weekendvy '





Further findings from the report revealed the stresses and pressures of living in a fast paced 24 / 7 culture is certainly taking its toll as one in three Britons reported their weekend is just becoming an extension of their working week due to work commitments.

Twenty nine per cent of adults stated they are so exhausted and tired by Friday evening that they regularly spend their weekend catching up on sleep.

Four out ten adults surveyed stated they wish they could have more fun at the weekends like they use to be able to due.

One in ten adults stated that they do not get any time for themselves during the weekend as their time is taken up with family commitments.

The report also revealed traditional weekend rituals such as the traditional Sunday lie-in and having a Sunday roast dinner are also on the decline. Just 23% of adults reported they have a regular lie in on a Sunday morning with the average lie-in being one hour and four minutes. Twenty one per cent of respondents reported they have a traditional roast dinner every Sunday, with chicken being the top choice followed by beef and pork. In addition only 12% of adults go to Church on a Sunday.

Other key findings from the report included:

The report also revealed that on average Britons spend 21 days a day a year at work making weekend arrangements. With Monday morning, Wednesday and Thursday afternoon being the peak arrangement times to email and make calls.

Travelodge Spokeswoman, Shakila Ahmed said: "It's time to reclaim our weekend.

Who hasn't sat down on Sunday evening and wondered where the weekend went? With more of us working longer hours, these two precious days designed for rest and recuperation are too often consumed by a whirl of duties and catching up with ourselves. You can cure 'Weekendvy', with a few tweaks to your routine, a little originality and ingenuity and you can make the world of difference to your lifestyle.

To help Britons reclaim their weekend, Travelodge is offering thousands of GBP 19 rooms across the UK for a quick getaway. It's amazing what's on your doorstep within hours you could be at the seaside or exploring one of the UK's great 66 cities."

Listed below are some tips to help Britons reclaim their weekend:

About Travelodge:

The first budget hotel brand to launch in the UK in 1985, Travelodge now operates over 490 hotels and over 35,400 rooms across the UK, Ireland (11) and Spain (4). Travelodge plans to grow its estate to 1,100 hotels and 100,000 rooms by 2025. Over 13 million people stayed with Travelodge last year and 90% of reservations are currently made online at travelodge.co.uk, where room rates start at GBP 19 per night. The chain employs over 6,000 staff.



Contacts:
Travelodge Press Office

01844358703


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Bereitgestellt von Benutzer: MARKETWIRE
Datum: 20.02.2012 - 12:21 Uhr
Sprache: Deutsch
News-ID 1084697
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