Pressemitteilungen zu dem Thema mobile marketing association


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PresseMitteilungen zu dem Schlagwort mobile marketing association


Mobile Marketing Association Launches New Chapter In Germany, World’s 5th Biggest Mobile Ad Spend Market

STORY HIGHLIGHTS The MMA Germany launches with experts and expertise from founding member companies including: adsquare, Coca-Cola, Facebook, Google, SAP XM, Smaato, Telefónica and Unilever. Germany is a powerhouse market for mobile marketing growth, investment and interest, where mobile ad spending is forecast to exceed $2.56 billion, or EUR2.27 billion. The MMA Germany will kick off its program of thought leadership and networking events with Mobile Marketing: Redefined! on October 27 in Berl ...


22.09.2016

MMA Appoints Five New Brand Leaders to the North American Board of Directors

NEW YORK, NY -- (Marketwired) -- 12/02/15 -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the addition of five new industry leaders to the North American Board of Directors, as well as renewals of a number of members for another term.Elected by the MMA''s North America membership, new board members will serve a two-year term beginning immediately. The new board members and re-elected board members include:Jay Alt ...


02.12.2015

MMA Appoints Major Consumer Brands to Global Board of Directors

NEW YORK, NY -- (Marketwired) -- 11/23/15 -- The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, today announced the addition of 5 new industry leaders to its Global Board of Directors as well as renewals of a number of members for another term.Elected by the MMA''s global membership, new board members will serve a two-year term beginning immediately. The new board members and re-elected board members include:Pete Blackshaw, Global Hea ...


23.11.2015

MMA Unveils 2015 Global Smarties Winners Celebrating Exceptional Campaigns in Mobile Marketing

NEW YORK, NY -- (Marketwired) -- 09/28/15 -- Cutting edge creativity and innovation from marketing, media, technology, and agency organizations from around the world was on display tonight at the 2015 MMA Global Smarties™ Gala at Pier Sixty in New York City, where the winners of the coveted Global Smarties™ were revealed.The winning campaigns demonstrate mobile''s singular ability to bring a brand closer to its consumers, engaging customers with immersive, meaningful experiences that ...


28.09.2015

MMA Welcomes 37 New Members Including Global Brand Marketers, Advertising Agencies, Media Companies and Leading Technology Enablers

NEW YORK, NY -- (Marketwired) -- 09/11/15 -- The (MMA), the leading global trade association for the mobile marketing industry, today welcomed 37 new members across the marketing ecosystem, including global leaders in tech, media, automotive and consumer goods.MMA''s membership base continues to grow exponentially as companies from all segments of marketing and media step forward to lead the modern marketer movement. The MMA''s expanding and unrivaled community of brands, a ...


11.09.2015

Urban Airship Executives Appointed to Mobile Marketing Association's Board of Directors

PORTLAND, OR -- (Marketwire) -- 02/19/13 -- Urban Airship, the global leader in mobile push messaging that builds relationships with connected consumers, today announced that its co-founder and CEO Scott Kveton was named to the Global Executive Committee of the Mobile Marketing Association's board of directors, and that CMO Brent Hieggelke was appointed to MMA's North America board. These appointments follow Urban Airship's active involvement in the association's education a ...


19.02.2013

Gene Simmons and Ortsbo.com's David Lucatch Named Keynote Speakers for MMA Forum Los Angeles, November 17th, 2011

NEW YORK, NEW YORK -- (Marketwire) -- 11/01/11 -- Today, the Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced that globally famous entrepreneur, actor and rocker Gene Simmons, along with business partner, Ortsbo President David Lucatch, will take the stage as Keynote Speakers for the MMA Forum Los Angeles. Messrs. Simmons and Lucatch will talk to marketers about the need to start speaking in the language of their customers. Their addre ...


01.11.2011

MMA Issues Guidance Report on Mobile Native Advertising

NEW YORK, NY -- (Marketwired) -- 12/17/15 -- Today, the Mobile Marketing Association (MMA) released a "" that highlights the unique power of mobile native as well as best practices for both advertisers and publishers. This report marks the culmination of a pivotal year for native.Insights drawn from case studies throughout 2015, as well as from the MMA SMoX studies, indicate that mobile native is extremely effective in engaging consumers. More specifically, when optimized for frequenc ...


17.12.2015



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