Top Marketers from Unilever, OMR, Mastercard, Google, Meta, and More to Headline MMA IMPACT Germany Event
The Mobile Marketing Association’s virtual conference will help brand marketers navigate the evolving media and tech landscape
(firmenpresse) - MUNICH, January 20th, 2022 – Germany’s leading brand marketers and industry experts will share insights on how companies can drive long-term growth in an uncertain environment at MMA IMPACT Germany, a two-day virtual conference scheduled for February 16-17, 2022.
Presented by the MMA Germany-the only English-speaking networking platform for the German marketing industry- MMA IMPACT Germany is designed to help brand marketers enhance the core competencies and skills needed to help their companies thrive in a rapidly evolving media and technology landscape.
Among the scheduled speakers and panelists are senior marketers and proven industry leaders such as Philipp Westermeyer, Founder OMR, Jessica Claar, Vice President Marketing Communications Central Europe, Mastercard; Jochanan Senf, Vice President Foods, Unilever; Thomas Zimmermann, CMO Free Now, Tobias Seitz, CMO Westwing, Àgnes Kovac, CMO Eckes-Granini, Jenny Gruner, Director Global Digital Marketing, Hapag-Lloyd; Sebastian Grebasch, Mobile Growth Lead, Google; and Andreas Rau, Head of Media Agencies, DACH, Meta.
The event’s agenda features strategic marketing panels as well as educational masterclasses offering tangible insights for digital professionals, with topics including “How to Future-proof Your Marketing Organization”; “The Marketer of The Future”, “How to Get Social Commerce Right”; “How to Run Successful Data-based Campaigns without Cookies” and “E-Sports, Music, Games: How Can Brands Be Integrated”.
“We are looking forward to fostering high-level discussions on future marketing topics that promise to shape our profession in the next months and years,” says Katja Griesser, Country Director, MMA Germany. “The MMA Germany is the only association of its kind that brings together the entire ecosystem of brands, publishers and ad-tech providers in the German market, and so we are in a position to drive a holistic discussion that delivers actionable and valuable insights to attendees across the ecosystem.”
In total, more than 500 marketers are scheduled to attend, representing leading companies such as Unilever, Coca-Cola, McDonald’s, Google, Mastercard, BMW, Sony Music, TikTok, Bayer, Meta, Snap, Hapag-Lloyd and many more.
To register for MMA IMPACT Germany, visit the event website.
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Bereitgestellt von Benutzer: RealWire
Datum: 20.01.2022 - 07:36 Uhr
Sprache: Deutsch
News-ID 1572097
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