Successfully using AI in retail: approximately 150 participants at the prudsys retail intelligence summit 2019
(PresseBox) - Now, for the 20th year running, prudsys AG looks back on an exciting retail intelligence summit. The conference for artificial intelligence in retail (AI) took place on July 3 at the nhow Berlin. The day focussed on how retailers can successfully use AI. The agenda also included the awards ceremony for the winners of the DATA MINING CUP 2019.
How can we use intelligent price calculation to optimize turnover and margins, how do personal recommendations function in a product search engine and how can we prevent shopping cart cancellations using personalized incentives? In keeping with the motto ?Smart Decisions for Smart Retail?, presenters from Sanicare, bonprix, moebel.de and Weidm
The approximately 150 participants from online and bricks and mortar retail learned, for example, how Weidm moebel.de or Westfalia for example, are generated and designed. Accengage?s talk illustrated how push notifications lead to increased customer engagement.
On the topic of dynamic pricing, Sanicare and prudsys speakers used customer examples to illustrate the potential of automated pricing when it comes to optimizing turnover and earnings as well as for mardown pricing. Even more practical tips were revealed in the subsequent workshop entitled ?Dynamic Pricing Dos and Don?ts.? The prudsys ?Innovation Hub? was full of live demos and thematically appropriate use cases to experience ? from dynamic pricing to print personalization right down to fraud detection at the frictionless checkout.
From how artificial intelligence exposes fraudsters to the energy sources of the future and the question of whether machines even need humans anymore: keynote speaker Dr. Pero Mi?i? set interesting tones for the future in his talk entitled ?How will you make your living tomorrow? Turning digitalization, robotics, artificial intelligence etc. into opportunities.? Julia Miosga, known as the ?digital landscape gardener?, hosted the event.
This year?s DATA MINING CUP awards ceremony took place during the course of the evening event. Out of the approximately 150 participating teams from 28 countries, students from Iowa State University (1st place), the University of Geneva (2nd place) and The George Washington University (3rd place) made it onto the podium. The best German student team from Hochschule Anhalt achieved a very good 4th place, which is a top position in international comparison.
For information about the retail intelligence summit 2019, go to https://summit.prudsys.de/en..
prudsys AG is the leading provider of agile AI technologies for omnichannel retail. The prudsys Realtime Decisioning Engine (prudsys RDE for short) automates personalization and pricing processes across the entire value chain. This allows retailers to offer customers a seamless shopping experience of the utmost personal relevance at every sales channel while simultaneously maximizing customer loyalty and earnings.
prudsys AG has been on the market since 1998. As a pioneer in the fields of real-time personalization and automated pricing, the Chemnitz-based company has been actively working to shape the development of omnichannel business from the start. prudsys AG customers include companies such as babywalz, bonprix, C&A, Coop, Douglas, Klingel, Obi, Sanicare, Thalia and W
prudsys AG is considered a best-of-breed provider. Its in-house research department works tirelessly to further develop intelligent algorithms and test innovative methods for omnichannel business. The company is the holder of numerous patents and places great importance on cooperation with renowned scientific institutions.
prudsys AG has hosted the DATA MINING CUP since 2000. Every year, over one hundred universities and thousands of students take part in the internationally renowned competition for intelligent data analytics and forecasting. prudsys AG has thus been successfully bridging the gap between theory and practice.
prudsys AG is part of the GK Software Group. GK Software SE is a leading developer and provider of standard software for the retail sector.
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prudsys AG is the leading provider of agile AI technologies for omnichannel retail. The prudsys Realtime Decisioning Engine (prudsys RDE for short) automates personalization and pricing processes across the entire value chain. This allows retailers to offer customers a seamless shopping experience of the utmost personal relevance at every sales channel while simultaneously maximizing customer loyalty and earnings.prudsys AG has been on the market since 1998. As a pioneer in the fields of real-time personalization and automated pricing, the Chemnitz-based company has been actively working to shape the development of omnichannel business from the start. prudsys AG customers include companies such as babywalz, bonprix, C&A, Coop, Douglas, Klingel, Obi, Sanicare, Thalia and Würth.prudsys AG is considered a best-of-breed provider. Its in-house research department works tirelessly to further develop intelligent algorithms and test innovative methods for omnichannel business. The company is the holder of numerous patents and places great importance on cooperation with renowned scientific institutions.prudsys AG has hosted the DATA MINING CUP since 2000. Every year, over one hundred universities and thousands of students take part in the internationally renowned competition for intelligent data analytics and forecasting. prudsys AG has thus been successfully bridging the gap between theory and practice.prudsys AG is part of the GK Software Group. GK Software SE is a leading developer and provider of standard software for the retail sector.
Datum: 11.07.2019 - 04:37 Uhr
Sprache: Deutsch
News-ID 1550643
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