Our customer, Parador, has used our RFID devices for a newly-developed, interactive table. The table was designed to give their clients a realistic view of different flooring options in selected rooms using augmented reality (AR). This POS solution should help the customer to find the right floor in a simple and interactive way.

ID: 1549072
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(businesspress24) - DATA AND FACTS

Cooperation between the Companies:
iDTRONIC Professional RFID:

Application Area:
Interactive Point-of-Sale flooring preview sales concept in Parador Stores

Initial Situation:
Development of a Smart Table as a POS system for the targeted sale of flooring. The floors are to be identified by the table using RFID technology and sent to an iPad. The customer should receive an AR representation of the chosen flooring in a selectable room situation (Living room, Bath room, Kitchen,


The manufacturer, Parador, has been developing high-quality flooring from traditional wood for over 40 years. The company works with international designers to set new trends. Parador has been awarded with both the German Design Award and the reddot Award for product de-sign several times throughout the years.


Together with Demodern, Parador has developed an interactive table for the POS. The Digital POS System is designed to help customers find the right floor for their home. Together with the impression of the feel and appearance of the floor in the specialist trade, the customer should get a preview of the spatial effect of the floor and also call up information and details about the product:

- The selected floor pattern is to be placed on an intended table surface
- The pattern is to be sent to a tablet by real-time transfer
- Display of the floor in defined room situations of the customers on a tablet
- Use of RFID technology to identify, assign and display the pattern


Parador uses special UHF Wet Inlay Labels to mark the floor patterns. The labels are read by the UHF Stick Reader EVO installed inside the table and the Raspberry Pi 3 Model B. The table is equipped with an iPad Pro. The iPad has a self-developed app for displaying the floor in a selectable room situation which the customer chooses.

With the StudioConcept from Parador, the customer can choose up to two favourite floor pat-terns and place them simultaneously on the table for reading.

After placing the floor plates on the table, the attached UHF Wet Inlay Labels are identified by the UHF Stick Reader EVO and sent to the iPad. The UHF Stick Reader EVO is recognized as an input device by the keyboard emulation mode. It transmits the data directly to the iPad via re-al-time transfer. The integrated antenna and the global UHF frequency (ETSI & FCC) reliably identify and read the labels with the Stick Reader. The UHF Wet Inlays are characterized by excellent performance and robustness.

More Information:


More information:
http://Mammography Workstations, European Mammography Workstations, European Mammography Workstations Market, European Mammography Workstations Market size, European Mammography Workstations Market Share, https

Keywords (optional):

rfid-technics, rfid-application, pos, smart-table, retail, sales, floor, uhf, rfid,

Company information / Profile:

iDTRONIC Professional RFID, a leading manufacturer on the AutoID market, develops, manufactures and sells high end RFID products. RFID devices from iDTRONIC guarantee a fast and safe identification of moving and non-moving items.

We offer RFID hardware for all common standards and frequencies including,
LF 125 kHz, HF 13.56 MHz and UHF 865 – 928 MHz.

Our product portfolio fits perfectly the needs of system integrators.

iDTRONIC Professional RFID offers:

- Industrial-grade RFID readers, writers and gates
- RFID antennas for stationary, mobile and embedded readers
- Handheld computers and data collectors with integrated RFID
- Embedded RFID modules and readers
- RFID desktop readers and writers
- Special RFID tags

Thanks to a strong technical team for development and support we are able to develop and offer high-end RFID products which guarantee to our customers:

- Innovative design
- High performance
- Reliable quality
- Fast time-to-market
- Excellent value

Located in Ludwigshafen, Germany and close to Frankfurt International Airport we are easily accessible for our international customers.

PressRelease by


Mr Patrick Kochendörfer
Senior Product Manager
– Professional RFID –

Tel.: +49 621 66900 94 – 21
E-mail: patrick.kochendoerfer(at)

PressContact / Agency:

Ms Maria Mahler
Marketing Manager
– Professional RFID –

Tel.: +49 621 66900 94 – 11
E-mail: maria.mahler(at)

published by: iDTRONIC_Professional
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Date: 05/15/2019 - 07:20
Language: English
News-ID 1549072
Character count: 4271
Firma: iDTRONIC GmbH
Ansprechpartner: Maria Mahler Feedback to about Pressrelease-id:
Stadt: Ludwigshafen am Rhein
Telefon: +49621669009411

Meldungsart: Success
Versandart: _CSF_VART4
Freigabedatum: 15.05.2019

Publication permitted only with reference
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