Qubit and Looker Establish Partnership to Empower Data-driven Personalization

Partnership to enable ecommerce businesses to unlock the power of their data

ID: 1509343
recent pressrelease next pressrelease

(businesspress24) - Partnership to enable ecommerce businesses to unlock the power of their data

[NEW YORK] -- [15 JUNE 2017] - Qubit and Looker have established a partnership to bring data-driven decision making to personalization for ecommerce businesses. Qubit, the leader in delivering highly persuasive personalization at scale, provides the platform for marketers to create highly segmented personalized experiences for the highest performing customers. Looker, the modern data platform, allows businesses to consistently define metrics across the organization to make data more accessible, sharable, and secure.

“Looker is a company that I have admired for a long time,” said Graham Cooke, founder and CEO of Qubit. “In a typical week at Qubit, we collect 70 billion data points which our customers need to analyze, in order to understand their visitors and then influence them through powerful personalization. Looker is a tool which enables organizations to simply and efficiently manage and make sense of the data they are collecting - it’s an incredibly exciting time!”

“At Looker, we believe everyone should have access to explore and understand the data that drives their business,” said Keenan Rice, VP of alliances at Looker. “Qubit empowers some of the biggest ecommerce companies to personalize to their customer base, processing literally billions of interactions every week. Partnering with Qubit will make it easier and more efficient for businesses to query that data in a simple, easy to use, format.”

The combination of Qubit’s and Looker’s technologies enables joint customers to analyze visitor data efficiently and effectively. Customers will have the ability to look at all their data from multiple siloed locations within one interface. This data will no longer require IT resources to segment and understand.

“Businesses have the data, now it’s about making it available and breaking the silos that have been created in organizations,” Cooke continued. “With Qubit and Looker establishing a partnership we will make it easier for companies to understand their customers and ultimately create experiences which will drive brand loyalty and revenue.”





More information:
http://https://www.realwire.com/releases/Qubit-and-Looker-Establish-Partnership



Keywords (optional):

qubit, looker, ecommerce, personalisation, marketing,



Company information / Profile:

PressRelease by

Requests:



PressContact / Agency:

George Barker, Communications
george(at)qubit.com



published by: RealWire
print pressrelease  send to a friend  

Date: 06/15/2017 - 10:14
Language: English
News-ID 1509343
Character count: 2329
Kontakt-Informationen:
Firma: RealWire
Ansprechpartner: Leah Wood Feedback to businesspress24.com about Pressrelease-id:
Stadt: Lincoln
Telefon: 1522883640

Meldungsart: bitte
Versandart: Veröffentlichung
Freigabedatum: 15/06/2017
Comments:



Number of hits: 412

Linking-Tips:



Direct Link to this PressRelease:






We would appreciate a link in your News-, Press- or Partner-Site.

Comments on this PressRelease






All members: 9 418
Register today: 0
Register yesterday: 0
Members online: 0
Guests online: 38


Don't have an account yet? You can create one. As registered user you have some advantages like theme manager, comments configuration and post comments with your name.