Star Micronics appoints James Cassar as Business Development Manager, UK & Ireland

ID: 1502723
recent pressrelease next pressrelease

(businesspress24) - High Wycombe, UK, 5 May 2017: International POS printer manufacturer Star Micronics has expanded its management team with the appointment of James Cassar as Business Development Manager, UK & Ireland.

Star’s reputation and sales are growing year on year with a 16.5% unit growth in 2016. James will work with the UK team to continue to strengthen partnerships with retailers, resellers and software houses, in particular. Star’s philosophy to actively support direct and indirect customers via a strict distribution channel only will suit James’ extensive experience of 20 years plus. This experience covers the distribution channel as Business Development Manager at Ingram Micro (DC/POS division), Senior Product Specialist at manufacturer Toshiba Tec Europe alongside direct retail experience as Store Systems Controller with Perfect Pizza and 7-Eleven.

James’ appointment is the latest milestone in Star EMEA’s expansion plans that encompass major investment in the German market with the opening of a new Branch Office and innovative Retail Solutions showroom in the centre of Frankfurt. This, plus Star’s latest developments in the tablet POS marketplace with the recent launch of the world’s first USB printer to communicate with and charge Apple iOS devices, confirms Star’s leading position as a provider of mobile POS printing solutions. James’ in-depth knowledge of the renowned TSP100 Series will strengthen Star’s continuing growth in the traditional POS and tablet POS marketplace.

“I am very pleased to welcome James to Star Micronics at a time when the company is experiencing unprecedented growth. His business expertise and understanding of the POS industry will be a real asset to Star as the company continues to strengthen its presence within both the POS and mPOS industry,” states Simon Martin, Director & General Manager, Star Micronics EMEA.

James adds: “Star Micronics is widely recognised as a leader within the POS and mPOS industry. I am therefore very excited to join the team and look forward to playing a key role in Star’s future growth and expansion, starting with the UK’s largest retail show Retail Business Technology Expo 2017 at Olympia next week.”

More information:

Keywords (optional):

star-micronics, appointment, james-cassar, business-development-manager, uk,

Company information / Profile:

About Star Micronics
Founded in 1947, Star Micronics is one of the world''s largest printer manufacturers and has facilities for worldwide production, marketing and support. Employing over 1900 staff and achieving turnover in excess of £250 million, Star Micronics has developed a POS printer portfolio that spans thermal and dot matrix printers and mechanisms, designed for barcode, ticketing, receipts and labelling. Star''s proven technology is also being utilised to install print mechanisms in multimedia kiosk environments. The Star Micronics'' range is available internationally via a distribution channel comprising distributors and dealers.

PressRelease by


PressContact / Agency:

For further information, please visit or contact:
Annette Tarlton
Marketing Director
Star Micronics EMEA
Tel: +44 (0)1494 471111

Claire Smith
PR Manager
Star Micronics EMEA
Tel: +44 (0)1494 471111
Email: Csmith(at)

published by: RealWire
print pressrelease  send to a friend  

Date: 05/05/2017 - 10:33
Language: English
News-ID 1502723
Character count: 2251
Firma: RealWire
Ansprechpartner: RealWire Feedback to about Pressrelease-id:
Stadt: Lincoln
Telefon: +44 (0)1522 883 640

Meldungsart: bitte
Versandart: Veröffentlichung

Number of hits: 577


Direct Link to this PressRelease:

We would appreciate a link in your News-, Press- or Partner-Site.

Comments on this PressRelease

All members: 9 407
Register today: 2
Register yesterday: 0
Members online: 0
Guests online: 45

Don't have an account yet? You can create one. As registered user you have some advantages like theme manager, comments configuration and post comments with your name.