Ogilvy CommonHealth Worldwide''s Michael Zilligen to speak at the Advertising and Promotion Regulatory Affairs Conference
(firmenpresse) - PARSIPPANY, NJ -- (Marketwired) -- 02/23/17 -- Ogilvy CommonHealth Worldwide (), the health behavior change specialists of Ogilvy & Mather (), and a WPP Health & Wellness company (NASDAQ: WPPGY) (), today announced Michael Zilligen, president of Ogilvy CommonHealth Payer Marketing and Ogilvy Healthworld Payer Marketing, has been selected to speak at the Advertising and Promotion Regulatory Affairs Conference taking place February 23 and 24 in Washington, DC.
The Advertising and Promotion Regulatory Affairs Conference, presented by the Drug Information Association, takes a deeper look at new FDA guidances and initiatives, and provides the opportunity to discuss contemporary topics impacting healthcare communication with regulatory and legal professionals. Attendees will hear from more than 50 thought leaders from the regulatory affairs, marketing, communications, compliance, medical information and affairs, legal, senior management, pharmaceuticals, biologics, and medical device industries.
Mr. Zilligen will join three fellow industry experts for a panel discussion titled "Navigating the Murky Waters of Off-Label Communications: Promotion, Commercial Speech and Scientific Exchange." This session will explore where companies might consider altering their traditional policies and where they may want to continue exercising great caution in the wake of recent court decisions altering the existing industry landscape and the FDA''s broader policy position.
For more information on the Advertising and Promotion Regulatory Affairs Conference, please visit: .
Ogilvy CommonHealth Worldwide, part of WPP Health & Wellness, is committed to creativity and effectiveness in healthcare communications, everywhere. Our global headquarters are in Parsippany, NJ, with additional hubs in New York, London, Paris and Singapore. We maintain multiple additional offices in markets critical to our clients'' global aspirations. Ogilvy CommonHealth Worldwide provides marketing services including behavioral insights, content strategy and management, digital, interactive and new media services, marketing analytics and research, media planning and buying, medical education, payer marketing and market access, professional advertising and promotion, public affairs and relations, relationship marketing, sales training development, scientific communications, social media and social listening, and wellness and consumer advertising and promotion. The organization houses and maintains individual Ogilvy CommonHealth and Ogilvy Healthworld brand identities within the marketplace.
Contact:
Beth Paulino
Kerianne Slattery
Ogilvy CommonHealth Worldwide
973.352.1000 tel
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Datum: 23.02.2017 - 11:15 Uhr
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News-ID 1488702
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