Innovative Luxury Fashion Business M.Gemi Selects Amplience Big Content Platform for Cross-Channel Image Management
(firmenpresse) - NEW YORK, NY -- (Marketwired) -- 10/05/15 -- , the leading Big Content platform provider, today announced that Italian luxury shoe business M.Gemi has selected the Amplience Big Content platform to manage its online content. Amplience will enable M.Gemi to seamlessly store, manage and deliver its digital content assets, guaranteeing a superior shopping experience across all channels.
M.Gemi selected Amplience for its comprehensive asset management offerings -- it delivers a one-stop shop for rich media and content. Since implementation, M.Gemi has been able to easily store, manage and deliver all images and video assets, as well as incorporate interactive capabilities to enhance content and make it shoppable.
"M.Gemi obsesses over impeccably made shoes, and the only way to translate our hightest standard of quality online is through dynamic images and video," said Cheryl Kaplan, M.Gemi President. "Amplience helps our customers enjoy an incredibly sensory shopping experience around our handcrafted products, no matter what channel they use."
"Images and video content are the principal tools that ecommerce retailers have to engage with their audience and capture their attention, so the quality and performance of these assets is critical," said Rory Dennis, GM North America, Amplience. "Amplience is dedicated to ensuring the flawless management of retailers'' digital assets so that their customers can enjoy a superior, content-rich online shopping experience. We are proud to work with innovative brands like M.Gemi, and we look forward to a long and successful partnership."
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M.Gemi connects clients directly with small specialist workshops in Italy to offer luxury shoes made by hand the way they were intended at historically impossible prices.
The AmplienceOne ''Big Content'' Platform is a cloud content platform optimized for the visual, mobile and social web. The platform''s powerful content authoring and automation tools connect ecommerce marketers and merchandisers with their channels and customers, creating a seamless workflow for product media, promotional campaigns, user generated and social content. This integrated approach reduces content production costs by up to 90 percent and eliminates inefficient content silos, while improving quality and reach.
Tom Ford, rag&bone, Tumi, Panasonic, John Varvatos, and Aerin are just some of the ecommerce leaders that use Amplience.
Please visit for more information.
Lillian Dunlap
LEWIS PR
781-761-4500
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Datum: 05.10.2015 - 07:00 Uhr
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