AutoTrader Group Partners With Chatmeter to Enhance Online Marketing, Social Media and Reputation Management Services for Dealers
(firmenpresse) - SAN DIEGO, CA -- (Marketwired) -- 11/07/13 -- AutoTrader Group, the industry's largest digital automotive marketplace and provider of marketing and software solutions to automotive dealers throughout the U.S., has signed a new partnership with Chatmeter. AutoTrader will utilize it's 3 in 1 location based reputation management solution that offers agencies and dealerships online review management, social media monitoring and local SEO analytics at the Geo-local level.
Chatmeter's location-based analytics will provide online review monitoring, social media monitoring, local search rankings, and listing accuracy via an easy to use dashboard and daily email alerts. The service also includes actionable recommendations to improve each location's online visibility and reputation. The AutoTrader group will utilize the solution across several divisions and has integrated into several offerings throughout the organization.
"Our dealer customers recognize the importance of what their customers say about them online. We are pleased to partner with Chatmeter because they provide a single, accurate, easy to use tool to measure the impact of reviews, social, and local SEO for each dealership," said Paul Whitworth, Vice President of Operations, Software Division, AutoTrader Group.
Collin Holmes, founder and CEO, commented, "We are thrilled to have been selected by the AutoTrader Group, one of the leaders in automotive marketing and cutting-edge dealer services. We are looking forward to working closely with the AutoTrader Group to continue to build products and services that provide market leadership and innovation for both them and their customers."
AutoTrader Group operates the largest digital automotive marketplace in the U.S. and is a leading provider of software solutions to automotive dealers throughout the nation. AutoTrader Group's mission is to dramatically improve the way people buy and sell new and used cars. Through its AutoTrader.com and Kelley Blue Book websites, AutoTrader Group offers consumers empowering tools, content and information that increase their confidence in the car buying process. In addition, through its Software Solutions business, AutoTrader Group helps dealers source, appraise, manage, price and market their inventory, and helps them manage their consumer relationships. AutoTrader Group is headquartered in Atlanta, Georgia.
Since launching in 2009 Chatmeter has reported on over 100,000 storefronts, millions of location-based reviews, social media mentions, blogs and articles, as well as providing accurate local SEO data to enterprise brands and agencies managing multiple locations. As the first Local Brand Management (LBM) platform, we help large franchises and agencies with hundreds of locations measure and improve their marketing effectiveness. The Chatmeter service provides online review management, social media monitoring and local SEO analytics at the Geo-local level. Armed with this information, marketers can understand which locations and channels to focus their efforts. By taking ownership of online visibility and the customer experience, marketers can have can have a significant positive impact on reaching new customers. We also power a white-label reputation management service for many agencies across the U.S.
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Datum: 07.11.2013 - 03:00 Uhr
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News-ID 1280464
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