Laurie Gates Taps IMG as Exclusive Licensing Agent for Brand Extension
(firmenpresse) - LOS ANGELES, CA -- (Marketwired) -- 08/08/13 -- Laurie Gates, the California-based tabletop designer, announced today that he has signed an exclusive worldwide licensing agreement with IMG Licensing, the world's premier independent licensing company.
Under the terms of the agreement, IMG Licensing will serve as the exclusive licensing agent for the Laurie Gates brand and will leverage Laurie's style, originality and creativity in his dinnerware designs and inspire product development in other areas both inside and outside the home. Potential licensees will benefit from the brands position in the retail market, but will also be able to utilize his vast collection of designs, along with new ones that will be designed exclusively for specific retail programs.
Laurie Gates, President/Chief Designer, said, "I proudly signed with IMG Licensing based on their progressive insight of product licensing and proven industry-leading results in the Home category. I am confident in their ability to attract top partners for a first-rate licensing program that will move my brand beyond the table. This is an exciting time for my company and I look forward to working with IMG."
"Laurie Gates tableware exudes California casual chic. His fun and fashion forward approach to design offers and exciting opportunity to bring his relaxed yet stylish vision to a wide range of products across multiple categories," said Vice President, IMG Licensing, Randy Klein.
Laurie Gates Designs was founded with a rebellious California spirit and conceived as an alternative to the bland casual dinnerware available in the tabletop market. Known in the industry as the "fashion line", Laurie's bold and colorful dinnerware designs are fun, on-trend and bring a whole new perspective to setting the table. His dinnerware designs are available in many retail channels currently reside in millions of home both nationally and worldwide. Visit Laurie at .
IMG Licensing is the world's premier independent licensing agency with an unrivaled 40-plus year track record of success. In addition to being ranked number one in sports licensing, IMG Licensing also offers leading expertise in a number of other markets and services, including corporate trademarks, brands, entertainment and celebrity properties. IMG Licensing is a division of the global sports, fashion and media company IMG Worldwide. More information is available at . Follow us on Twitter (at)IMG_Worldwide and Facebook-facebook.com/IMGWorldwide
Jennifer Bozzelli
IMG
(212) 774-4416
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Datum: 08.08.2013 - 15:04 Uhr
Sprache: Deutsch
News-ID 1253204
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