Sweet Green Fields Adds High Purity Stevia With Great Taste to Award-Winning Tea of a Kind
(firmenpresse) - LAS VEGAS, NV -- (Marketwire) -- 11/12/12 -- Tea of a Kind (powered by Gizmo), the first beverage to utilize the patented "Gizmo Closure and Delivery System," won the title at the October 2012 InterBev Awards, held during a special gala dinner at the Encore at Wynn in Las Vegas.
Tea of a Kind began working with Sweet Green Fields, a leading U.S. based global producer of high purity stevia extracts, more than a year ago with the objective of creating an all-natural low calorie and truly delicious tea. Sweet Green Fields accepted the challenge and according to Walter Apodaca, President of Gizmo Beverages, Tea of a Kind's parent company -- "they delivered!"
"We analyzed many stevia companies and found Sweet Green Fields was superior in taste, supply chain traceability, more affordably priced, science-based and we appreciated their technical support to assist in our flavor and sweetness formulation efforts," said Apodaca. "At Gizmo Beverages, we introduced a revolutionary pressurized closure, built a company and launched a ready-to-drink tea in a very short time, so it is an immense honor to be recognized by peers and analysts who know this space."
"It is terrific to see the recognition of the collective science and innovation efforts that came together with Gizmo Beverages' forward-thinking innovation and demand for quality," said Mike Quin, Senior Vice President of Sales for Sweet Green Fields. "Tea of a Kind is a great tasting product and the unique delivery system has the potential to appeal to many different beverage applications."
Tea of a Kind uses a high purity stevia extract from Sweet Green Fields -- providing a quality and cost effective sweetener solution, low glycemic index, heat and pH stable, naturally processed, Kosher and Halal certified and JECFA approved.
"Creating the right calorie choice for consumers is what we do best and we have been working with our customers to develop this important beverage category," shared Alex Woo, Vice President of Innovation and Application Development for Sweet Green Fields. "Our sweetness matrix allows us the flexibility to meet our customers' objectives by providing the right amount of reduced calories to full sugared products while still maintaining a flavorful taste."
Gizmo Beverages was looking to introduce a paradigm shift in the tea category. The patented "Gizmo Closure and Delivery System" is an innovative, nitrogen pressurized bottle cap design that infuses a drink with fresh, preservative-free ingredients upon opening. The cap protects against UV light, oxidation and other damaging conditions that degrade nutrients in most pre-mixed beverages. Once the cap is twisted, the ingredients burst into the bottle at 90 psi and self-mix, creating a color change and a visual confirmation that the drink is fresh and ready to consume.
Available in Peach Ginger Black Tea, Citrus Mint Green Tea, and Pomegranate Acai White Tea, Tea of a Kind is 100-percent natural, contains only 20 calories per 16 ounce bottle. To find a location near you or buy online, visit . Text the word "liketea" to 70101 for a product demonstration and to connect with the Tea of a Kind community.
Sweet Green Fields (SGF) is the leading U.S. producer of sweeteners derived from stevia, including high-purity stevia extracts and Rebaudioside-A. With a vertically integrated supply chain from seed to final sweetener operating in three continents, Sweet Green Fields markets natural sweeteners globally to food and beverage companies. Sweet Green Fields also provides formulation assistance with its line of sweeteners. The company has formulated reduced sugar applications in beverages, dairy, baking, and confectionary.
Stevia is a plant of the Asteraceae (sunflower) family whose leaves have been used as a sweetener in South America for hundreds of years. Stevia extracts are the first all-natural, zero calorie high intensity sweetener that deliver on key food and beverage formulation metrics: zero calories, low Glycemic index, heat stable, pH stable, shelf stable, non GMO, Kosher and Halal and cost competitive on a sucrose equivalency sweetening unit.
Tea of a Kind marks the first application of the Gizmo technology by Gizmo Beverages, run by the duo of Founder & CEO, Don Park, and Co-Founder & President, Walter Apodaca. The "Gizmo Closure and Delivery System" is an innovative, pressurized bottle cap design that infuses a drink with fresh, preservative-free ingredients upon opening. Available in Peach Ginger Black Tea, Citrus Mint Green Tea, and Pomegranate Acai White Tea, Tea of a Kind is 100-percent natural, loaded with antioxidants, and contains only 20 calories per 16 ounce bottle.
Jamie Krauss
Narrative Group for Gizmo Beverages & Tea of a Kind
646-435-9810
James Kempland
Sweet Green Fields
VP Marketing
360-483-4555
Jessika Goldstein
Duo PR for Sweet Green Fields
206-456-3431
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Datum: 12.11.2012 - 10:46 Uhr
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