Machine connectivity gets a boost with Ericsson and MegaFon
(firmenpresse) - STOCKHOLM, SWEDEN -- (Marketwire) -- 11/01/12 --
* New partnership aims to develop machine-to-machine (m2m) market
* Is expected to allow MegaFon to offer m2m connectivity to enterprises and
address new revenue streams
* Ericsson's cloud-based Device Connection Platform at center of cooperation
At the Open Innovations Forum in Moscow, Ericsson (NASDAQ: ERIC) announced a
strategic cooperation with one of Russia's major operators, MegaFon, to
develop
the market around machine-to-machine connectivity. Under the agreement,
MegaFon plans to use Ericsson's Device Connection Platform to cost effectively
manage a large number of connected devices and machines for enterprises.
Ericsson will provide MegaFon with consulting services and utilities market
research plus systems integration services as part of the agreement.
In a world of 50 billion connected devices as foreseen by Ericsson, many
devices
will communicate with applications and control systems using mobile networks.
Both enterprises and consumers will make use of numerous everyday devices that
benefit from M2M connectivity at home, at work, on the move, in remote
locations
and elsewhere. Potential uses include utility meters, alarms, cars, buses and
trucks and a wide range of consumer electronic devices.
Thus, operators need tools in order to tailor enterprise offerings, for
example
in terms of price plans and bandwidth requirements for different M2M
applications. In addition, they must be able to implement new applications
fast.
The Device Connection Platform is a cloud-based managed connectivity platform,
provided as a service. It enables operators to industrialize M2M connectivity
services to a variety of different industry needs. Operators can address new
revenue streams from a variety of devices while simplifying the process, and
reducing the cost of connecting them in order to benefit from economies of
scale. At the same time, the platform facilitates smooth and efficient network
provisioning as well as access to key functionalities including subscription
management, device management and operator and enterprise self-service
portals.
In addition to experience of the worldwide M2M market, Ericsson will support
MegaFon in offering services to enterprises from different industries, in
order
to leverage efficiencies along their customers' value chain from production to
distribution.
Oleg Butenko, CEO MegaLabs, a wholly-owned MegaFon subsidiary focusing on the
development of innovative solutions, said: "We see this partnership as a good
opportunity to develop M2M technologies in Russia. The M2M segment is now in
its
infancy, primarily because the market itself has not been formed. MegaLabs and
Ericsson are jointly working to develop this new solution to the benefit of
MegaFon subscribers. We expect the solution to help our customers efficiently
monitor M2M SIM cars and choose the best tariff options. We believe that this
partnership and solution may help our customers leverage the full potential of
their M2M connectivity, and enhance our vertical solutions portfolio."
Dmitry Maselsky, Head of Ericsson Russia, said: "It took one hundred years for
technology to connect places, 25 years to connect 6 billion people, and by
2020
we will have the ability to connect up to 50 billion devices. We see over 2
billion of those connections will be right here in Russia. Connectivity
across
a massive number and variety of devices will help businesses reach new
efficiencies, and we will fully support MegaFon in capturing new revenue
streams
and opportunities."
The pilot phase is set to be launched December 2012.
NOTES TO EDITORS
Product description of the Device Connection Platform
About MegaFon OJSC
MegaFon OJSC is a universal operator working in different segments of
the
telecommunications market. More than 62 million people throughout Russia
have
chosen the high quality of services and communications provided by
MegaFon.
Appreciating the trust of its customers, the company has become one of
the
mobile operators to adopt more customer-oriented policies. MegaFon is the
first
mobile operator in the country to launch 3G for commercial operations. An
active
supporter of sports, MegaFon is the General partner of the XXII Olympic
Winter
Games 2014 and XI Paralympic Winter Games 2014 in Sochi, and the General
partner
and official mobile operator of the XXVII World Summer Universiade 2013
in
Kazan.
MegaLabs is a wholly owned subsidiary of MegaFon, and its principal objective
is
to research, develop and bring to market innovative value-added services for
MegaFon clients. MegaLabs is a centre for innovative developments and
quick-to-market launch of value-added services in the areas of content and
media, mobile finance, mobile advertising, M2M services and cloudservices.
Download high-resolution photos and broadcast-quality video at
Ericsson is the world's leading provider of communications technology and
services. We are enabling the Networked Society with efficient real-time
solutions that allow us all to study, work and live our lives more freely, in
sustainable societies around the world.
Our offering comprises services, software and infrastructure within
Information
and Communications Technology for telecom operators and other industries.
Today
more than 40 percent of the world's mobile traffic goes through Ericsson
networks and we support customers' networks servicing more than 2.5 billion
subscribers.
We operate in 180 countries and employ more than 100,000 people. Founded in
1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company's
net
sales were SEK 226.9 billion (USD 35.0 billion). Ericsson is listed on NASDAQ
OMX, Stockholm and NASDAQ, New York stock exchanges.
MegaFon and m2m:
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(i) the releases contained herein are protected by copyright and
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originality of the information contained therein.
Source: Ericsson via Thomson Reuters ONE
[HUG#1654081]
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Datum: 01.11.2012 - 04:44 Uhr
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