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NetBase 2012 Election Mood Meter Tracks Voters' Feelings About Presidential Candidates in Real-Time

ID: 1160759

Embeddable Dashboard Available for Websites

(firmenpresse) - MOUNTAIN VIEW, CA -- (Marketwire) -- 10/16/12 -- , the Enterprise Social Intelligence (ESI) Platform company, created the to measure the feelings expressed on Twitter by voters about the presidential and vice presidential candidates in real time.

After the two remaining presidential debates (October 16 and October 22), NetBase will produce a graph mapping voter reaction on Twitter to the debate discussion topics, minute by minute. The meter widget is available now through 2013 for media to embed on their website.

The Mood Meter is a dial updated every 10 seconds that captures and measures the sentiment expressed by Twitter users about the presidential and vice presidential candidates. Watch the arrow move between positive (100) and negative (-100) for a real-time look into the opinions of social voters.

With access to Twitter, NetBase analyzes each tweet about the candidates using its technology that reads language and understands how humans speak -- profanity, slang, and all. The dials represent a moment in time -- a cumulative group of tweet sentiment over the past 10 minutes -- and changes every ten seconds throughout the day. To learn more about the NetBase technology, .

Embed this code in your HTML site (remove spaces): < iframe width="980" height="1200" frameborder="0" src="" >< /iframe >

Check out the 2012 Election Mood Meter (at)NetBase #SocialMedia #election

NetBase, the C2B Company, delivers the enterprise social intelligence platform that global enterprises use to monitor, understand, and engage with customers in real time. Using a high-precision natural language processing (NLP) engine combined with text analytics and machine learning, our platform processes billions of social media posts to extract structured insights delivered via customizable dashboards. Our solutions enable marketing, public relations, market research, customer service, sales, and product innovation leaders to craft winning strategies faster. Clients include Coca-Cola, Kraft, HP GfK and J. D. Power & Associates. NetBase powers the weekly Sentiment Tracker in the Wall Street Journal and our solutions are sold globally by SAP AG. For more information, visit , , our , , or .







Lisa Joy Rosner
NetBase
650.810.2128


Suzanne Chan
Eastwick Communications
415.820.4165


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Bereitgestellt von Benutzer: MARKETWIRE
Datum: 16.10.2012 - 17:50 Uhr
Sprache: Deutsch
News-ID 1160759
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