R.H. Smith Dist. Co., Inc. Adopts Gilbarco Veeder-Root's Applause with Loyalty
Unique Ability to Personalize the Fueling Experience Drives Customer Loyalty
(firmenpresse) - GREENSBORO, NC -- (Marketwire) -- 10/05/12 -- ., of Grandview WA, is among the leading retailers to launch award-winning , a new enhancement to the industry's premier digital forecourt media system that enables integration with third-party loyalty programs.
"We are excited to build on the to bring a richer loyalty experience to our customers," Brad Smith, regional IT manager for R.H. Smith Dist. Co., Inc. said. "Being able to personalize the fueling experience and serve relevant, meaningful promotions differentiates us from our competitors and helps drive customer loyalty and additional sales."
Applause is the first and only forecourt media system with robust audio/video and couponing to provide loyalty integration, featuring customized, customer-centric promotions at the pump. In May, Gilbarco Veeder-Root certified as part of the Applause with Loyalty rollout, and is currently working to add more loyalty providers.
"Our customers' most important objectives are to grow their customer base and drive in-store sales," said Travis Bouck, vice president of marketing North America for Gilbarco Veeder-Root. "To that end, Applause with Loyalty is our latest in a line of industry-first innovations -- personalizing the fueling experience, targeting relevant promotions, and bringing customers back again and again."
Smith added, "Customers are simply more compelled to visit the store when they are presented with offers that speak directly to them."
Applause with Loyalty, available for with and self-managed Applause systems, enhances the value of both Applause and the retailer's third-party loyalty program. Learn more about Applause with Loyalty by visiting the Gilbarco Veeder-Root booth, Kickback Rewards booth, and the Cool New Products Preview Room at the NACS Show, Oct. 8-10, 2012, at the Las Vegas Convention Center.
Gilbarco Veeder-Root is the worldwide technology leader for retail and commercial fueling operations. We offer the broadest range of integrated solutions from the forecourt to the convenience store and head office. For almost 150 years, Gilbarco has earned the trust of its customers by providing long-term partnership, uncompromising support and proven reliability. In fact, we help manage the business and maximize the bottom lines for 19 of the top 20 convenience store operators in the U.S. Gilbarco Veeder-Root. Technology with a human touch.
For further information contact:
Lucy Sackett
Director Outbound Marketing
Gilbarco Veeder-Root
Tel: (336) 547-5607
Fax: (336) 547-5890
e-mail:
Themen in dieser Pressemitteilung:
Unternehmensinformation / Kurzprofil:
Datum: 05.10.2012 - 06:27 Uhr
Sprache: Deutsch
News-ID 1157632
Anzahl Zeichen: 0
contact information:
Contact person:
Town:
GREENSBORO, NC
Phone:
Kategorie:
Television
Anmerkungen:
Diese Pressemitteilung wurde bisher 231 mal aufgerufen.
Die Pressemitteilung mit dem Titel:
"R.H. Smith Dist. Co., Inc. Adopts Gilbarco Veeder-Root's Applause with Loyalty
"
steht unter der journalistisch-redaktionellen Verantwortung von
Gilbarco Veeder-Root (Nachricht senden)
Beachten Sie bitte die weiteren Informationen zum Haftungsauschluß (gemäß TMG - TeleMedianGesetz) und dem Datenschutz (gemäß der DSGVO).
