CEOs Among the Many Evangelizing Digital for Social Media Week Vancouver
Vancouver set to go super-social starting Monday, with events showcasing major players in business, technology, arts and more
(firmenpresse) - VANCOUVER, BRITISH COLUMBIA -- (Marketwire) -- 09/21/12 -- Social Media Week () kicks off next Monday, and the line-up is jam packed with events that explore how new media functions as part of all. CEOs, artists, journalists and entrepreneurs are only some of the people sharing their knowledge throughout the week at summits, panels and tweet-ups throughout the city.
The Social CEO's Leadership Summit is one highlight of the week, as top-level executives look to draw attention to the real business considerations of social media. The event keynote will be delivered by Peter Aceto, CEO of ING DIRECT, who will shed light on how even organizations in traditionally non-transparent industries like banking can benefit from smart social strategies, both internally and externally. Also speaking are social business strategist Eric Weaver, who will focus on the tricky but essential task of pinning numbers like revenue potential and ROI to social media, and Shane Gibson (Chief Social Officer at Socialized!), who will focus on the integration of social media at all levels and demographics of an organization, from CEOs on down. for the summit is open to all; it will take place at CBC Studio 40 on Friday, September 28th from 10am-12:15pm.
Other highly anticipated events introducing new material to the social conversation include:
Women in Leadership Summit
Tuesday, September 25th - 6:30-8pm
ING DIRECT - 466 Howe Street
Featuring Cybele Negris (co-founder, Webnames), Judy Brook (President, Forum for Women Entrepreneurs), Lara Kozan (co-founder, Yyoga), and Nicole Stefenelli (founder, Urban Impact), this panel event is designed to motivate, educate and inspire women to pursue goals in business and entrepreneurship while embracing the benefits of social media as a powerful tool.
Old Media vs. New Media: Journalism in 2012
Thursday, September 27th - 2-4pm
ING DIRECT - 466 Howe Street
This panel discussion will bring together four well rounded journalists - Gillian Shaw (Vancouver Sun), Bob Kronbauer (Vancouver is Awesome), Alfred Hermida (former BBC host, Associate Professor UBC) and Steve Pratt (director of Digital Music and CBC radio 3) to discuss the changes, differences and similarities between traditional and new media.
Making Social Media Work for You and Your Music
Wednesday, September 26th - 6-8pm
ING DIRECT - 466 Howe Street
This niche-focused event brings two of the preeminent leaders in social media marketing in the music industry together for a candid and insightful spin on practices and techniques to build an audience, make valuable connections, and create new opportunities for you and your music
The full list of Social Media Week Vancouver events can be found . SMW Vancouver is sponsored by ING DIRECT and organized by Socialized!, in partnership with the BC Chapter of the American Marketing Association.
About Social Media Week Vancouver
SOCIAL Media Week (SMW) is a global platform that connects people, content, and conversation around emerging trends in social and mobile media. After a successful inaugural year in Vancouver, SMW Vancouver (SMWV) aims to advance the understanding of social media's growing role in society in Vancouver and around the globe. Social Media Week Vancouver is organized annually by Socialized! Agency Ltd. and this year is sponsored by ING Direct and Co-hosted by the BC Chapter of the American Marketing Association.
For more information, please visit:
About Socialized!
Socialized! is a Vancouver based social media agency servicing clients throughout North America and internationally. Founded by Anthony Caridi and Shane Gibson their mission is to help you effectively integrate and profit from social media by fully equipping your organization with the tools and the know-how for social media engagement and success.
The Socialized! methodologies are based upon Shane Gibson's no-nonsense process on getting Sociable! from his two books Sociable! How Social Media is Turning Sales and Marketing Up-side Down and Guerrilla Social Media Marketing co-authored with Stephen Jagger and Jay Conrad Levinson respectively.
For more information, please visit:
About ING DIRECT
ING DIRECT is Canada's leading direct bank with over 1.8 million Clients and close to $40 billion in total assets. ING DIRECT is the bright way forward in everyday banking for Canadians, offering value added, simple products such as high interest savings accounts, including TFSAs, GICs and RSPs with no fees or service charges, low rates on mortgages and a no-fee, daily chequing account that actually pays interest. Low cost, index based mutual funds are sold through ING DIRECT Funds Limited. ING DIRECT has been operating in Canada since 1997, and paid more than $5 billion in interest to Clients. ING DIRECT is open for banking 24 hours a day, 7 days a week, at ingdirect.ca, on mobile devices at m.ingdirect.ca or by calling 1-800 ING DIRECT (1-800-464-3473).
About BCAMA
The BC Chapter of the American Marketing Association () has been the province's leading marketing source since 1955. With close to 500 members, the BCAMA is a non-profit association made possible by a dedicated team of volunteers including Board Members, Committee Members and Sponsors. As one of the most highly regarded chapters in North America, the BCAMA was awarded with the prestigious international "Chapter of the Year" in 1995, 1996, "Chapter of Excellence" in 1997, and special merits in both 2004 and 2006.
Contacts:
MEDIA CONTACT
Erin Raimondo
778-321-0360
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Datum: 21.09.2012 - 07:00 Uhr
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