PacificHealth Laboratories Announces 2nd Quarter Results
(firmenpresse) - MATAWAN, NJ -- (Marketwire) -- 08/01/12 -- PacificHealth Laboratories, Inc. (OTCQB: PHLI) (OTCBB: PHLI), a leading sports nutrition company, today reported its financial results for the quarter and six months ended June 30, 2012.
Revenues were $2,229,234 for the second quarter and $3,980,173 for the first six months of 2012 compared to $2,245,226 and $3,976,837, respectively, for the same periods in 2011. Included in revenues for the six months of 2011 is approximately $25,000 of weight regulation sales that have been discontinued in 2012. Net loss for the second quarter was ($69,677), or $0.00 per share, and ($109,526), or ($0.01) per share, for the first six months of 2012 compared to net income of $91,769, or $0.00 per diluted share and $118,999, or $0.01 per diluted share, for the same periods in 2011. Included in expenses in 2012 is approximately $102,000 for the quarter and $158,000 for the first six months as part of the Company's investment in internet and social marketing campaigns.
At June 30, 2012, the Company had cash, cash equivalents, and other short-term investments of $521,369 compared to $820,904 at December 31, 2011. Current assets exceeded current liabilities by approximately $1,005,000 at June 30, 2012.
Fred Duffner, President and CEO of PacificHealth Laboratories, said, "Second quarter and year to date sales were impacted by the continued reduction in inventory purchases by our nutritional channel which was down approximately $156,000 in second quarter and approximately $189,000 year to date. In addition, we invested $41,000 in markdown monies with key retailers to help accelerate the transition to our new packaging and formulation that impacted net sales. Ecommerce is up 9% year to date but below our expectations. We continue to make modifications to the site, shopping basket experience, and promotional offers to focus on increasing this channel as a percentage of overall sales.
Mr. Duffner added, "We continued to make progress on our key marketing initiatives during the second quarter:
We completed the transition of all our core brands: ACCEL GEL®, ACCELERADE™, and ENDUROX R4®, to all-natural formulations. This included the updating of packaging to one cohesive brand look.
Our internet marketing efforts to drive awareness resulted in over 16 million impressions year to date. Twitter followers are at almost 8,000 and are now over five times what they were in November 2011; Facebook followers year to date are now over 6,300, up 73% vs. November 2011; and YouTube views are now approximately 18,000 versus approximately 800 at the end of 2011. This will expand further in the third quarter with the launch of four new videos featuring Leanda Cave, who was on the podium at the 2011 Kona World Championship and recently won 'Escape from Alcatraz,' along with a new PHLI branding video.
We entered into an agreement with Body Glove International to private label a product similar to 2ND SURGE® under the Body Glove label which launches in the third quarter in test market in Southern California and allows PHLI to break into action sports and convenience stores for the first time.
We launched a new nutrition tool, The Portman Calculator, to help athletes create their specific nutritional plan for over 75 different activities at ."
Mr. Duffner concluded, "Although sales have not yet responded, we stay committed to our need to expand our consumer audience. The changes we have made in packaging, messaging, and the new partnership with Body Glove we believe sets us up to do just that."
PacificHealth Laboratories, Inc. (OTCQB: PHLI) (OTCBB: PHLI), a leading nutrition technology company, has been a pioneer in discovering, developing and commercializing patented, protein-based nutritional products that stimulate specific peptides involved in appetite regulation and that activate biochemical pathways involved in muscle performance and growth. PHLI's principal areas of focus include sports performance and weight loss. To learn more, visit .
Notice: This news release and oral statements made from time to time by Company representatives concerning the same subject matter may contain so-called "forward-looking statements." These statements can be identified by introductory words such as "expects," "plans," "will," "estimates," "forecasts," "projects," or words of similar meaning and by the fact they do not relate strictly to historical or current facts. Forward-looking statements frequently are used in discussing new products and their potential. Many factors may cause actual results to differ from forward-looking statements, including inaccurate assumptions and a broad variety of risks and uncertainties, some of which are known, such general economic conditions, consumer product acceptance and competitive products, and others of which are not. No forward-looking statements are a guarantee of future results or events, and one should avoid placing undue reliance on such statements.
Contact:
Stephen Kuchen
CFO
732-739-2900, x603
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Datum: 01.08.2012 - 07:00 Uhr
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