CAA Celebrates 50th Anniversary of Trans-Canada Highway
(firmenpresse) - OTTAWA, ONTARIO -- (Marketwire) -- 06/04/12 -- Editors Note: There is a photo associated with this press release.
This summer, in commemoration of the 100th anniversary of the first road trip across Canada from coast to coast, and on the 50th anniversary of the completion of the iconic Trans-Canada Highway, award-winning journalist and author Mark Richardson will drive from St. John's, NL, to Victoria, BC, documenting the significance of these important milestones in Canadian automobile history.
Beginning today, Richardson will record his own stories of the highway as he retraces many of the original and iconic routes travelled during the Trans-Canada's remarkable past. Richardson will update readers on his journey through his blog, , recounting the historic tales of the early drivers who competed to be the first to cross the country, navigating without maps through fields and swamps - sometimes even on railway tracks - to reach the Pacific Ocean.
"CAA is excited to be the lead sponsor of such a unique journey," said Jeff Walker, Vice-President of Public Affairs, CAA National. "We look forward to following Mark's historical trek throughout the summer from coast to coast. I truly cannot think of a more fitting way to celebrate the road that has connected us and the generations before us."
As is customary, Richardson will begin and end his Trans-Canada Trek by dipping his wheels in both the Atlantic Ocean and the Pacific Ocean, travelling through all ten provinces in the days between. CAA clubs across the country will support Richardson for the duration of the trip, organizing local events to commemorate the journey. Richardson's 12 year-old son will accompany him for the second half of the trip and help to celebrate his birthday on July 30th during their stay in Revelstoke, BC. Mark was born July 30, 1962 - the same day, and even at the same hour, that the Trans-Canada Highway was first opened, near Revelstoke, to cross-country traffic.
Richardson's daily reports about his adventure will be tracked online at macleans.ca and CAA.ca, or by following (at)WheelsMark or (at)CAA on Twitter. His weekly video blogs can also be viewed on on YouTube.
About Mark Richardson.
Mark, formerly the editor of the Toronto Star's Wheels section and its wheels.ca website, is now the editor of the MFuel automotive supplements in Maclean's magazine. He is a veteran of North American road trips and has driven to every province, territory and state on the continent. His daily accounts of a family drive in an RV last July from Toronto to Tofino became the third most popular blog that month on thestar.com, behind only that newspaper's coverage of the Blue Jays and the Raptors. For this summer's 10-week road trip, he will be driving a yellow 2012 Chevrolet Camaro convertible provided by General Motors, and will be sponsored by the Canadian Automobile Association; once home, he intends to write a book about the experience to be released at CAA's 2013 Annual General Meeting.
About CAACAA is a federation of nine clubs providing more than 5.6 million Members with exceptional emergency roadside service, complete automotive and travel services, member savings and comprehensive insurance services. CAA also advocates on issues of concern to its members, including road safety, the environment, mobility, infrastructure and consumer protection.
Mark Richardson's 2012 Trans-Canada Trek Itinerary
To view the photo associated with this press release, please visit the following link:
Contacts:
To book an interview with Mark Richardson or the CAA
CAA Atlantic
Gary Howard
Office: 506-649-6288
Mobile: 506-654-6554
CAA National Office
Alayne Crawford
613-796-9404
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Datum: 04.06.2012 - 05:20 Uhr
Sprache: Deutsch
News-ID 1120394
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