Nokia Lumia drives further ecosystem momentum with new app partnerships announced at CTIA
(Thomson Reuters ONE) -
Unique and exclusive app experiences launching across key consumer verticals
New Orleans, US - Nokia announced a number of new and exclusive application
partnerships at CTIA Wireless 2012, continuing its focus on delivering
differentiated and original app experiences to Nokia Lumia consumers around the
world.
"We are focused on delivering great, locally relevant apps, and importantly,
those which offer unique, exclusive and original experiences," said Marco
Argenti, SVP, Nokia Developer Experience. "With Nokia Lumia smartphones now
available in 48 markets, developers are rapidly recognizing the business
opportunities and creating their best work for our consumers."
With more than 80,000 apps now available in Windows Phone Marketplace, search
and discovery features such as 'App Highlights' and 'Nokia Collection' curate
the best, most relevant apps for Nokia Lumia consumers.
"Nokia has achieved much in a short space of time when it comes to key brands
and partners creating apps for Nokia Lumia customers. We believe developers are
now moving away from simply porting, to create new innovative and high-design
apps that fully leverage the Windows Phone Metro UI and features such as live
tiles. With new and exclusive apps launching on a regular basis, and Nokia Lumia
rapidly expanding into new markets, Nokia and Microsoft are demonstrating
meaningful differentiation for consumers, developers, operators and retailers,"
said Crawford Del Prete, EVP, Chief Research Officer, IDC.
New partnerships and app updates across key consumer verticals include:
SPORT:
The PGA Tour app - exclusive to Nokia Lumia for 12 months from launch
The PGA TOUR is pleased to announce the launch of a new mobile app to provide
fans with live, enhanced coverage of PGA TOUR events on the Windows Mobile
platform. Developed with Nokia, the app will be available exclusively on Nokia
Lumia smartphones beginning in late June 2012. The new app provides fans with a
groundbreaking way to follow PGA TOUR tournaments. In addition to live
tournament scoring, highlights and player information, the app provides
interactive, augmented coverage of select events and holes, showing each
player's exact position and scoring information. This allows fans to "get inside
the ropes" and follow all players competing on the PGA TOUR.
"We are excited to work with Nokia to provide this app for the PGA TOUR," said
Scott Gutterman, Executive Producer, PGA TOUR Digital. "We are committed to
providing the highest level of live PGA TOUR coverage, and this app will better
inform and entertain PGA TOUR fans."
The Nokia app adds to the PGA TOUR's portfolio of mobile products. The PGA TOUR
averages over 1 million monthly mobile users across all platforms.
ESPN - exclusive to Nokia Lumia until May 2013
The exclusive ESPN Hub will deliver a number of key updates in coming months,
including sports scores on Live Tiles, team-level panoramas, personalization of
scores, leagues and teams, and additional sports coverage such as Tennis, NASCAR
and the 2012 Olympics. Additionally, a Windows Phone version of the ESPN Fantasy
Football app will launch exclusively on Nokia Lumia smartphones this coming
Fall.
GAMES:
Rovio - titles starting with Angry Birds Space join the original Angry Birds
game in coming to Nokia Lumia and Windows Phone consumers
Rovio is building a dedicated design and development team to create games for
Nokia Lumia smartphones and the wider Windows Phone ecosystem, with the goal of
developing and publishing all future Rovio titles as soon as possible. Nokia and
Rovio will partner to develop innovative new consumer products and content
exclusively for Nokia Lumia smartphones, alongside cross platform multi-channel
integrated marketing initiatives.
"Nokia is one of our longest-standing partners, and Windows Phone and Lumia are
of strategic importance to Rovio. We are very committed to bring our games to
Lumia devices, and are looking forward to delighting our fans on the Windows
Phone platform," said Mikael Hed, CEO of Rovio.
EA - bringing leading game titles to Nokia Lumia and Windows Phone consumers
Electronic Arts (EA) will continue to deliver leading game titles to Nokia Lumia
and Windows Phone consumers, including FIFA, Madden NFL, NBA Jam, Tiger Woods
PGA TOUR®, Mirror's Edge and Yahtzee. These games join titles such as Need for
Speed(TM) Undercover, Need for Speed(TM) Hot Pursuit, The Sims(TM) 3, Spider
Jack, and MONOPOLY which are already available in Windows Phone Marketplace.
LIFESTYLE:
Groupon - Exclusive to Nokia Lumia for 6 months from launch
Launching during Summer 2012, Groupon is currently working on an extensive
upgrade of its Windows Phone app. The app will include a newly developed
augmented reality deal discovery function to combine map and Points-of-Interest
(POI) data with what is seen via the camera's viewfinder, enabling users to see
virtual Groupon deals, in real-time, nearby. The app will be exclusive to Nokia
Lumia customers for 6 months.
Mihir Shah, VP of Mobile, Groupon, said: "Our new and exclusive Groupon app for
Nokia Lumia customers combines the intuitive Windows Phone Metro UI with
location-based data to deliver deals which are both personalized and location-
relevant for users. We look forward to continuing to partner with Nokia to
evolve and innovate our app experience further."
Tripdots - Exclusive to Windows Phone customers for 3 months from launch
Tripdots helps vehicle owners optimize their driving behaviors while connecting
with other vehicle owners and sharing driving efficiency achievements via social
networks. The app lets users monitor the operation of their vehicles to enable
cost savings through better understanding fuel economy. Everyone can
participate in the MPG Leader Board game, and information is only sent to
drivers after their trip is complete.
"Consumers are increasingly paying more attention to the eco friendliness and
costs of operating their vehicles," said David Fleck, President of Left Lane
Network, Inc. "Tripdots provides a wealth of easy to understand information that
helps users monitor the health of their vehicles while having fun. The Nokia
Lumia Windows phones provide best in class experience with Tripdots and we are
very happy to be working with Nokia to deliver the service worldwide."
FINANCE:
PayPal app for Windows Phone
PayPal and Nokia will work together to bring PayPal's secure, fast and easy
payments capabilities to the Windows Phone platform and Nokia Lumia smartphones,
globally. PayPal will leverage the power of Windows Phone Live Tiles to create a
compelling user experience that provides users with the flexibility to pay on-
the-go.
"We're excited to work with Nokia and Microsoft to bring PayPal to Nokia users
across the globe, and to continue to innovate the way our consumers shop and pay
anytime, anywhere and in anyway," said Hill Ferguson, Vice President of Mobile,
PayPal.
ENTERTAINMENT:
AOL Entertainment Hub - exclusive to Nokia Lumia for 6 months
Available exclusively to Nokia Lumia users at launch, AOL is set to introduce
the AOL Entertainment Hub, bringing together the best of AOL's content to
deliver an immersive and inter-connected experience on Windows Phone. Whether
you want to listen to one of 55,000 radio stations via SHOUTcast, stream free
music albums with AOL's Listening Party or view Trailers and Movie listings, the
AOL Entertainment Hub delivers everything you need.
"The live tiles on Nokia Lumia helped us create an awesome app that makes it
easy to stay in the know on what's happening in Film, TV, Radio, Concerts and
Music right from your home screen," said Sol Lipman, Director of Mobile First
products at AOL.
NEWS:
Time Magazine app for Windows Phone
Bringing the world's largest weekly circulation to mobile, TIME.com announces
the forthcoming availability of TIME for Windows Phone. Utilizing the stunning
Windows Phone UI, the app will enable users to view TIME.com content, receive
breaking news alerts, watch rich media content including video and share stories
via the Windows Phone People Hub, while delivering the latest news and stories
to users first via Live Tiles.
Newsweek - The Daily Beast app for Windows Phone
For a smart, speedy take on the news from around the world, combined with the
depth and investigative power of Newsweek magazine, we are pleased to announce
the availability of Newsweek's digital partner The Daily Beast on Windows Phone.
The Daily Beast app delivers the latest content through Live Tiles and combines
the unique style of The Daily Beast with the Windows Phone UI to deliver a
stunning experience. For users who only have minutes to digest the latest news,
the app also delivers The Cheat Sheet - your one stop must have reads from
across the world - uniquely designed for Windows Phone.
"We're thrilled with how The Daily Beast app looks and works on the new Nokia
Lumia smartphones and excited to be partnering with them as part of our robust
mobile strategy," said Daniel Blackman, Chief Digital Officer, Newsweek & The
Daily Beast
PRODUCTIVITY:
Box app for Windows Phone
The new Windows Phone app from Box, the company focused on providing workers
with simple, secure sharing from anywhere, will be available to Nokia Lumia
consumers this Summer. With support for nine languages, Box for Windows Phone
will enable users across the globe to browse, search and share files from their
account.
"We're committed to powering secure collaboration and content sharing for
today's workers across all platforms and devices," said Matthew Self, VP of
Platform Engineering at Box. "We believe that Windows Phone will play a
meaningful role in enhancing mobile productivity across businesses of all sizes,
and we're excited to work with Nokia to bring an unparalleled experience for
both users and IT to its Lumia smartphones."
About Nokia
Nokia is a global leader in mobile communications whose products have become an
integral part of the lives of people around the world. Every day, more than 1.3
billion people use their Nokia to capture and share experiences, access
information, find their way or simply to speak to one another. Nokia's
technological and design innovations have made its brand one of the most
recognized in the world. For more information, visit http://www.nokia.com/about-
nokia
Media Enquiries:
Nokia
Communications
Tel. +358 7180 34900
Email: press.services(at)nokia.com
www.nokia.com
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: NOKIA via Thomson Reuters ONE
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Datum: 08.05.2012 - 09:02 Uhr
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