Technology and Business Join Forces for Education at Boston University Competition Sponsored by Ericsson
(firmenpresse) - STOCKHOLM, SWEDEN -- (Marketwire) -- 04/03/12 --
* 64 students from 16 schools in 24-hour, Boston University School of
Management's 2012 International Tech Strategy Business Case Competition
* Students tackle how to bring business thinking to improve access to
education in a Networked Society
* Top prize won for leading strategy aimed at creating value in a
Networked
Society through education and expertise
Boston University School of Management and Ericsson have announced that a
team
of MBA students from the University of North Carolina, Chapel Hill has won
first
place in the seventh annual International Tech Strategy Business Case
Competition. The invitation-only, 24-hour competition, worth $47,500 in
prizes,
challenges business students to help solve real issues that face global
technology leaders. The event took place at Boston University School of
Management on March 29-31, 2012. This is the fifth consecutive year that
Ericsson has sponsored the competition.
This year's competition focused on the role a Networked Society could play
in
innovating education. Each team was asked how Ericsson could develop
successful
business models that will create value for the world in a Networked Society
through education and the sharing and combining of expertise.
The team from the Kenan-Flagler Business School, University of North
Carolina,
Chapel Hill was awarded the top prize of $25,000. Team members included Jae
Lee,
Rohan Vaidyanathan, Christophe Renaud, and Maciej Dudek. The winning team
took a
holistic, two-pronged approach to closing the gaps in communication and
access
to information with their "Education Technology Platform" (ETP). The
remaining
top four schools include University of Southern California, Hong Kong
University
of Science and Technology, and Duke University.
The team from Hong Kong University of Science and Technology came in second
place, and third place went to Fuqua School of Business at Duke University.
"Ericsson believes that the Networked Society is not just about connecting
devices, it's about the power that is unleashed when everything is
connected,"
said Helena Norrman, Senior Vice President and Head of Communications,
Ericsson,
who was on hand to deliver the award. "At the core of this transformation
is
education, which can now be offered to people everywhere, regardless of
social
or geographical boundaries. The development of human potential within
society as
well as inside enterprises will change the world for the better. It was
fantastic to take part in the thoughts, insights and ideas on the topic
that the
students brought into the final round," she added.
John Chalykoff, Associate Dean at Boston University School of Management,
said:
"The competition brings together the world's most respected IT-oriented MBA
programs and creates an enthusiastic experience while advancing innovative
ideas
about real-world business issues, and nothing is more ripe for
transformation
than education."
According to this year's case author and Boston University School of
Management
Professor N Venkatraman, one of the most important challenges of the case
was
the need to devise a business strategy that would remove the physical
limitations that often accompany education, and develop ideas to digitally
spread educational opportunities to all members of society. "I believe that
this
year's competition raised issues that are relevant and timely, not only for
Ericsson as it delivers products and services for the networked society,
but
also for Boston University School of Management as we embrace and examine
how
technology influences the way we deliver management education."
Schools competing in this year's event included:
* Boston University School of Management
* Eller College of Management - University of Arizona
* Fuqua School of Business - Duke University
* Haas School of Business - UC Berkeley
* Harvard Business School - Harvard University
* Hong Kong University of Science and Technology
* IESE Business School - University of Navarra, Spain
* IPADE Business School - Universidad Panamericana, Mexico
* Kenan-Flagler Business School - University of North Carolina, Chapel
Hill
* Marshall School of Business, University of Southern California
* McCombs School of Business - University of Texas, Austin
* Queen's School of Business, Canada
* Richard Ivey School of Business - University of Western Ontario,
Canada
* Saïd Business School - University of Oxford, UK
* Seoul National University, Korea
* Tuck School of Business at Dartmouth
Photos are posted at in the group "casecomp2012."
Our multimedia content is available at the broadcast
room:
Ericsson is the world's leading provider of communications technology and
services. We are enabling the Networked Society with efficient real-time
solutions that allow us all to study, work and live our lives more freely,
in
sustainable societies around the world.
Our offering comprises services, software and infrastructure within
Information
and Communications Technology for telecom operators and other industries.
Today
more than 40 percent of the world's mobile traffic goes through Ericsson
networks and we support customers' networks servicing more than 2 billion
subscribers.
We operate in 180 countries and employ more than 100,000 people. Founded in
1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company
had
revenues of SEK 226,9 billion (USD 35,0 billion). Ericsson is listed on
NASDAQ
OMX, Stockholm and NASDAQ, New York stock exchanges.
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: Ericsson via Thomson Reuters ONE
[HUG#1599841]
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Datum: 03.04.2012 - 08:45 Uhr
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