Entrepreneurs Can Avoid Expensive Business Mistakes by Asking People's Opinions First, Says Cint
(firmenpresse) - STOCKHOLM, SWEDEN -- (Marketwire) -- 03/21/12 -- Entrepreneurs should invest time and money into gaining the opinions of their target audiences prior to making any important business decisions in order to avoid making costly errors, according to global provider of smart , Cint.
With the economy still in a precarious position, competition is rife when it comes to a new business succeeding, let alone becoming a leader in its specific sector. It is during the initial setup that new business ventures are at their most vulnerable; therefore, gaining the upper hand during this time is imperative to the success of the business.
Many entrepreneurs may choose not to obtain through potential consumer or client opinion due to costs and time scales needed to locate appropriate people and analyze the data. However, do-it-yourself surveying allows businesses to have complete control over who is being targeted and the method of allows for fast collection of responses. This means the overall results are bespoke, value for money and can be instrumental when it comes to choosing the right path for the company. Asking the opinions of others, especially if the target group in question is relatively niche, may lead some entrepreneurs to realize that the venture is not as viable as they first thought.
Bo Mattsson, CEO and founder of Cint, comments: "Entrepreneurs that make decisions without a full understanding of what others outside of the business think, especially potential clients or customers, are likely to be making ill-informed choices, as well as costly ones. Simple, easy-to-implement and cost-effective market research tools allow businesses to gain market intelligence through online surveys that are targeted at a tailored audience. Feedback is required to make educated business decisions and this is never more important than in the initial stages of a new venture."
Cint offers access to over 7 million people across a broad range of demographics, in 50 countries. For further information on the products that Cint has to offer, please visit .
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Keredy Andrews
+44 (0) 1858 411 600
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Datum: 21.03.2012 - 09:00 Uhr
Sprache: Deutsch
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