Ashley's UltraPlush Technology Creates High-End Comfort at Lower Price
Ashley Furniture HomeStore's Innovative New Cushions Allow for Sleeker, More Tailored Designs
(firmenpresse) - ARCADIA, WI -- (Marketwire) -- 03/05/12 -- is delivering a more upscale seating experience to customers who don't want to sacrifice comfort when choosing more sophisticated styles. Ashley's new UltraPlush cushions include an extra comfort layer, denser materials, and feather-blend toss pillows that feature cushion technology similar to high-end sofas, but at a much lower price.
"For those who want deep, sink-in seating without an overly casual family-room look, UltraPlush seating lets you have it all," says Kris Woodcock, VP of Merchandising. "More time at home is inspiring a trend to comfier seating. We don't mean puffier recliners or deeper reclining seats -- they're comfortable already -- but they're not everyone's first choice for style."
This new UltraPlush cushion technology exists below the surface, allowing for sleeker and more tailored designs that are also ultra-comfortable:
Extra dense cushions, like those featured in Ashley's , have a 2.0 pound poly-cushions core that is 15% denser than standard cushions. That translates to firmer support, better shape recovery, a longer product life, and a more consistent seating experience.
. Ashley's are generously sized and boast a feather-blend concoction inspired by down bedcovers. They are a softer, but heftier type of pillow that also stays in place.
With unique comfort layers, stylish fabrics, and fiber pockets on both sides, offer two times the comfort, two times the durability, and peace of mind, since you can flip the cushions as needed.
You can't see it, but you will definitely feel it. A pillow-top layer features luxurious fibers sewn into pockets just below the . That means no material shifting or bunching, a smoother seating surface, and cleaner tailoring.
To learn more about Ashley's new UltraPlush comfort technology or to browse the latest styles in and other furniture and accessories, visit .
Ashley Furniture HomeStore, the #1 furniture retailer in the United States, delivers quality, affordable furniture to customers at over 425 independently owned and operated locations in the United States, Canada, Mexico, Puerto Rico and Japan. Ashley Furniture HomeStore is an exclusive provider of furniture from Ashley Furniture Industries, Inc., the largest furniture manufacturer in the United States.
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MEDIA CONTACT:
Paulette Rippley
Media Relations
Ashley Furniture HomeStore
E-mail:
Phone: (608) 323-3377
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Datum: 05.03.2012 - 12:21 Uhr
Sprache: Deutsch
News-ID 1089865
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Home & Garden
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