Ericsson demonstrates Broadcast Video/TV over LTE
(firmenpresse) - STOCKHOLM, SWEDEN -- (Marketwire) -- 02/27/12 --
· Ericsson will demonstrate evolved Broadcast over LTE
(Multimedia
Broadcast Multicast Services, eMBMS) at Mobile World Congress
· eMBMS is an emerging technology for LTE that will allow
efficient
distribution of live and premium content to subscribers
· eMBMS enables more efficient use of available spectrum and
mobile
networks
Ericsson (NASDAQ: ERIC), in collaboration with Qualcomm Incorporated, will
demonstrate evolved Multimedia Broadcast Multicast Services (eMBMS) at
Mobile
World Congress (MWC) 2012 in Barcelona.
eMBMS is a highly efficient means of broadcasting content to multiple users
simultaneously, utilizing LTE networks. This emerging broadcast technology
for
LTE has the potential to greatly reduce the cost for distribution of
popular
multimedia content - both for streaming as well as for content delivered
during
off-peak hours, stored in mobile device memory, and accessed at a time of
the
user's choosing.
By introducing eMBMS, operators can make better use of their available
spectrum
and free up network capacity. In this way, operators will be able to
maximize
efficiency when offering services such as live TV, video on demand,
podcasts and
even software upgrades to a large number of mobile devices and set-top
boxes.
eMBMS may be particularly useful during live events, such as music concerts
or
sports events, where millions of consumers are simultaneously viewing the
same
content, and where eMBMS could be used to broadcast complementary content,
like
different camera angels for instance, to users of LTE devices.
Johan Wibergh, Executive Vice President, Business Unit Networks, at
Ericsson,
says: "Ericsson has collaborated with operators, Qualcomm, and a number of
other
companies in the ecosystem in the development of eMBMS and we are happy to
see
momentum gathering behind this emerging technology."
Peggy Johnson, Qualcomm's Executive Vice President and President of Global
Market Development, says, "We believe that eMBMS will become a key
component in
addressing the exponential growth in mobile multimedia and application
download
traffic. Our focus is now on integrating the full eMBMS capability and
service
enablers in our LTE chipset product portfolio, paving the way for upcoming
commercial eMBMS deployments."
With this initiative, Ericsson continues to demonstrate its technology
leadership within the area of Mobile Broadband by extending the set of
basic LTE
capabilities and allowing for the provisioning of broadcast together with
unicast services. Global commercial products supporting eMBMS are expected
to be
released to the market in 2014.
NOTES TO EDITORS
Ericsson at MWC 2012
Ericsson LTE Media Kit
Our multimedia content is available at the broadcast room:
Ericsson is the world's leading provider of communications technology and
services. We are enabling the Networked Society with efficient real-time
solutions that allow us all to study, work and live our lives more freely,
in
sustainable societies around the world.
Our offering comprises services, software and infrastructure within
Information
and Communications Technology for telecom operators and other industries.
Today
more than 40 percent of the world's mobile traffic goes through Ericsson
networks and we support customers' networks servicing more than 2 billion
subscribers.
We operate in 180 countries and employ more than 100,000 people. Founded in
1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company
had
revenues of SEK 226,9 billion (USD 35.0 billion). Ericsson is listed on
NASDAQ
OMX, Stockholm and NASDAQ, New York stock exchanges.
Press release in PDF:
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originality of the information contained therein.
Source: Ericsson via Thomson Reuters ONE
[HUG#1589080]
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Phone: +46 10 719 69 92
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Ericsson Investor Relations
Phone: +46 10 719 00 00
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Datum: 27.02.2012 - 01:50 Uhr
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