Build-A-Bear Workshop Seeks Service-Minded Kids to Join Ranks of Hundreds of Huggable Heroes... and Counting
(firmenpresse) - ST. LOUIS, MO -- (Marketwire) -- 01/12/12 -- As the country prepares to celebrate Dr. Martin
Luther King, Jr.'s birthday with a Day of Service, ® launches its
ninth annual search for Huggable Heroes®. This group will be made up of
inspiring young leaders who have a commitment to serve, help others, and
make a difference in their community.
The 10 selected Huggable Heroes will each receive $10,000 ($7,500 in the
form of an educational scholarship from Build-A-Bear Workshop and $2,500
from the Build-A-Bear Workshop Foundation to be donated to the 501(c)(3)
charity or Canadian cause of their choice). In addition, the Huggable
Heroes will receive a trip for themselves and one parent, or legal
guardian, to St. Louis, home of Build-A-Bear Workshop World Bearquarters,
where they will be celebrated for their work, participate in a professional
photo shoot, and take part in a community service project.
Since Build-A-Bear Workshop first launched the program in 2004, more than
100 Huggable Heroes have been recognized, and have collectively been
awarded nearly one million dollars in donations and scholarship money. This
year, Build-A-Bear Workshop and its foundation will contribute $100,000
more to the educational development and community-minded efforts of young
people who do their part with heart.
Entries will be narrowed down to 80 semifinalists in March and to 30
finalists in May. In June, 10 noteworthy young people will be selected and
named 2012 Build-A-Bear Workshop Huggable Heroes.
"Our Huggable Heroes provide us with hope and inspiration year after year
through their efforts to help others," said Maxine Clark, Build-A-Bear
Workshop founder and chief executive bear. "It always amazes me to see how
creative and passionate our youth are and how the Huggable Heroes use these
skills to help improve the world around us. It is our mission at
Build-A-Bear Workshop to make sure these kids are recognized and awarded
for their efforts. We are investing in young leaders today to be future
leaders tomorrow."
Over the last three years alone, Build-A-Bear Workshop Huggable Heroes have
raised funds and gathered items valued at nearly $40 million. They've
logged countless hours giving back, launching toy drives, collecting
supplies for underserved children, providing relief to victims of natural
disasters, sending care packages and phone cards to soldiers, starting
networks that mobilize and empower kids to help others and much more.
To read the stories about the Build-A-Bear Workshop Huggable Heroes and
learn more about the program, visit buildabear.com/huggableheroes.
Build-A-Bear Workshop, Inc. is the only global company that offers an
interactive make-your-own stuffed animal retail-entertainment experience.
There are more than 400 Build-A-Bear Workshop stores worldwide, including
company-owned stores in the U.S., Puerto Rico, Canada, the United Kingdom
and Ireland, and franchise stores in Europe, Asia, Australia, Africa, the
Middle East, Mexico and South America. Founded in St. Louis in 1997,
Build-A-Bear Workshop is the leader in interactive retail. Brands include
make-your-own Major League Baseball® mascot in-stadium locations, and
Build-A-Dino® stores. Build-A-Bear Workshop extends its in-store
interactive experience online with its award winning virtual world Web site
at ™. The
company was named to the FORTUNE 100 Best Companies to Work For® lists for
the third year in a row in 2011. Build-A-Bear Workshop (NYSE: BBW) posted
total revenue of $401.5 million in fiscal 2010. For more information, call
888.560.BEAR (2327) or visit the company's award-winning Web site at ®.
We would like to thank you for your interest in covering our business. As
you write your story, we would ask that you use our full name:
and that when referencing the process of
making stuffed animals you use the word
is our well-known trade name and our
registered trademark of should only be used in capital letters to refer
to our products and services and should not be used as a verb.
To view a media-rich version of the release, go to:
Pia Reinhold
314.727.5700 x109 (office)
314-378-0291 (cell)
Christine Costa
314.727.5700, x113 (office)
314.488.0912 (cell)
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Datum: 12.01.2012 - 12:36 Uhr
Sprache: Deutsch
News-ID 1072540
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Kategorie:
Women's Interest
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