Lot18 Launches New Wine- and Epicurean-Themed Travel Section, Lot18 Experiences
Wine and Gourmet-Food Discovery Website Now Offers Unique Excursions and Events Created for Wine Lovers
(firmenpresse) - NEW YORK, NY -- (Marketwire) -- 10/18/11 -- , the company that provides insider access to the best in food and wine selections, today announced the launch of Lot18 Experiences.
The new collection of offers comprises wine- and gourmet-themed travel excursions, exclusive dinners at Michelin-starred restaurants and other local and national packages designed to help Lot18 members get a taste of wine country every day.
"When people travel to wine country, they create emotional connections with the specific vineyards, wines and gourmet foods that make such a visit memorable," said Philip James, co-founder and President of Lot18. "Our goal is to help our members build even more meaningful relationships with the food and wine brands they enjoy, whether it's by traveling for a private tasting and tour of the vineyards or by visiting a nearby restaurant for a five-course dinner with a winemaker and well-known chef."
The launch of Lot18 Experiences coincides with the company's one-year anniversary. In 12 months of operations, Lot18 has attracted over 550,000 members and facilitated sales of more than 500,000 bottles of wine. Lot18 Experiences was created both to build on the enthusiasm of the membership and to address growing consumer interest in wine-country travel.
The launch-week offerings on Lot18 Experiences include a luxurious, seven-week trip to several of the world's major wine regions (Bordeaux, Napa, Mendoza, South Africa, Italy, Spain, Germany and Portugal), as well as unique, one-night-only offers, such as food-and-wine-pairing dinners at Auberge du Soleil, in Napa, and Le Bernardin, in New York. Lot18 Experiences will soon offer similar special engagements in Chicago, Los Angeles and other major cities through a network of partner sites, to be announced at a later time.
"As Lot18 continues to grow, our aim isn't simply for more people to discover food and wine. It's that they'll make them a part of their special nights out -- even their vacations," said James.
For the past year, Lot18 has provided its members exclusive access to rare and hard-to-find wines, hand-selected by the company's expert procurement team. In June, the company launched Lot18 Gourmet, and now offers products such as olive oil, chocolate, caviar, coffee and more.
Lot18 was founded in 2010 by Kevin Fortuna and Philip James. Fortuna was formerly the CEO of Quigo, an advertising technology company that was sold to AOL Time Warner for $360 million in November 2007. James was the founding CEO of Snooth, the world's largest wine website.
Lot18 connects its members with exclusive, limited-time opportunities to purchase directly from wineries, gourmet-food producers and other makers of artisanal goods. Each product or experience featured on Lot18 is individually evaluated for quality by Lot18's team of experts. Lot18 is headquartered in New York. For more information or to request an invitation for membership, visit .
Follow Lot18 on and on .
Contact:
Allison Brady
Atomic PR for Lot18
212.699.3648
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Datum: 18.10.2011 - 06:00 Uhr
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