Braskem Introduces a New Site Created by RIWeb
(firmenpresse) - SAO PAULO, BRAZIL -- (Marketwire) -- 10/12/11 -- Braskem has just revamped its Investor Relations site to include the most modern tools available from Web 2.0.
"The most interesting feature is interactivity along with the use of differential resources," said Rodrigo Azevedo, CEO of RIWeb, the company responsible for the Company's new website.
The new website (), improves navigability, with an innovative layout, modern tools, instant search, interactive graphics, a valuation book, presentations and teleconferences, and other innovations available with a simple click. Included in the functionalities of Web 2.0, are the mobile version, the use of Slideshare for presentations and content signature (RSS).
"Part of the strategy of RIWeb is to create sites that strengthen the relationship with customers and clients, facilitating communication and the search for information," said the CEO of RIWeb, Rodrigo Azevedo.
Roberta Varella, responsible for the Investor Relations area of Braskem, believes that these changes are consistent with the company's effort to achieve greater transparency and better corporate governance practices.
"The IR site is one of our principal means of communication with capital markets and our current and potential investors. The changes are in line with our institutional site represent an opportunity to bring new improvements to our portal," said the executive.
PR Contact
Ana Borges
Compliance Comunicacao Empresarial
Phone: (55 11) 2506-6629 | (55 11) 2506-6509
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Datum: 12.10.2011 - 11:18 Uhr
Sprache: Deutsch
News-ID 1045235
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