Advertising Age Names DataXu "Best Place to Work in Marketing and Media"
Focus on Innovation and Collaboration Makes for Better Products and a More Rewarding Workplace
(firmenpresse) - BOSTON, MA -- (Marketwire) -- 08/22/11 -- DataXu (), the only multi-channel demand side platform for display, video, and mobile advertisers, today announced that it was ranked fifth on Advertising Age's "" list. This is the second year that Advertising Age has published its Best Places to Work list.
The honor came as no surprise to the team at "the Xu," as the company is fondly called. That's because DataXu has created a culture that values employee ideas, collaboration, and mutual respect. The fast-growing company has developed a market leadership position through relentless innovation.
"We've been lucky to attract a lot of smart, creative people who like to build useful solutions. Big ideas can come from anybody in the company. That's why twice a year we devote a whole day to some serious brainstorming," explained DataXu CEO Mike Baker, referring to the company's Innovation Days, when all meetings are forbidden so that employees can collaborate across departments to develop prototypes for new products and services.
"But working at DataXu is not just about what you do, it's also about how you do it. We have a 'no jerks' policy because treating people with respect is a core company value," said Baker.
Encouraging collaboration and innovation is more than just a great way to run a company -- it's vital for keeping up with the pace of growth. The DataXu offices are located in Boston, New York City, Chicago, San Francisco, Los Angeles, Seattle, and London to accommodate strong client demand. And, the 100+ member team currently has 25 open positions for which it is recruiting talented people.
For more information on DataXu and its career opportunities, please visit .
Headquartered in Boston, Massachusetts, DataXu provides the only multi-channel demand side platform for online, video, and mobile advertisers. This powerful technology increases digital campaign performance, improves operational efficiencies and delivers unique consumer insights to advertisers. DataXu's executive team unites leading executives in digital media with MIT technologists. The private company is backed by Atlas Venture, Flybridge Capital Partners and Menlo Ventures. For more information, visit or follow us on Twitter at (at)dataxu.
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Datum: 22.08.2011 - 08:00 Uhr
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