HD voice live in Barcelona

(Thomson Reuters ONE) - ·         HD voice gives the world's best voice quality for mobile networks·         Enthusiastic consumer reactions: "It's just like being in the sameroom!"·         Orange and Ericsson bring HD voice to BarcelonaHD voice quality will be available in Orange's commercial network in theBarcelona area during the GSMA Mobile World Congress global telecom event,taking place in Barcelona February 15-18. Orange will deliver the servicetogether with Ericsson (NASDAQ:ERIC), which will supply the radio access andcore network technology.HD voice transforms traditional voice calls, making them sound as though callersare having a face-to-face conversation. It is available in the Barcelona area,where consumers will be able to experience the world's best voice quality formobile networks.Thierry Piganeau, Director of the Mobile Business Unit, Orange, says: "With HDvoice, Orange leads a new standard for voice innovation that transforms thewireless experience for customers by offering much higher quality in theircommunications. Once they try the service, they will not want to leave itbecause it allows listeners to hear as though they were in the same room. Orangeis proud to be leading the industry into the next decade by announcing this newstandard in voice innovation."Ulf Ewaldsson, Vice President and Head of Product Area Radio at Ericsson, says:"HD voice transforms the voice experience. Consumer research recently performedin Spain by Ericsson ConsumerLab shows that call quality becomes the businessdifferentiator between operators. The research showed great response fromconsumers, who felt they were better able to share feelings, do business andcommunicate information with HD voice."HD voice provides better audio quality thanks to a new coder with wider speechbandwidth that does not increase the capacity need in the radio network comparedto regular calls. Users experience high voice quality when both phones areHD-enabled. AMR Wideband technology enables HD voice for mobile networks.Orange and Ericsson invite all industry players to use the HD voicefunctionality in Orange's network during the Mobile World Congress to furtherstrengthen the ecosystem for HD voice.Notes to editors:Ericsson presence at MWC:www.ericsson.com/ericsson/events/2010/mwc/invitation/Our multimedia content is available at the broadcast room:www.ericsson.com/broadcast_room Ericsson is the world's leading provider of technology and services to telecomoperators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, andprovides support for networks with over 2 billion subscribers and has theleading position in managed services. The company's portfolio comprises mobileand fixed network infrastructure, telecom services, software, broadband andmultimedia solutions for operators, enterprises and the media industry. The SonyEricsson and ST-Ericsson joint ventures provide consumers with feature-richpersonal mobile devices.Ericsson is advancing its vision of being the "prime driver in anall-communicating world" through innovation, technology, and sustainablebusiness solutions. Working in 175 countries, more than 80,000 employeesgenerated revenue of SEK 206.5 billion (USD 27.1 billion) in 2009. Founded in1876 with the headquarters in Stockholm, Sweden, Ericsson is listed on OMXNASDAQ, Stockholm and NASDAQ New York.www.ericsson.com www.twitter.com/ericssonpress www.facebook.com/technologyforgood www.youtube.com/ericssonpress FOR FURTHER INFORMATION, PLEASE CONTACTEricsson Corporate Public & Media RelationsPhone: +46 10 719 69 92E-mail: media.relations(at)ericsson.comUPCOMING EVENTSMobile World Congress,Barcelona, Spain, February 15- 18Ericsson's Capital Markets Day, Stockholm, Sweden, May 5-6Ericsson Business Innovation Forum, Shanghai, China, May 17-18For more information please contact the Ericsson Media Relations Team.[HUG#1383609]

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Datum: 11.02.2010 - 08:09 Uhr
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