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FXhome Launches Major Update to Virtual Production and AR Tracking App for iOS; Create 3D Virtual Environments in Real Time on iOS Devices

CamTrackAR v2.0 for iOS Enables Anyone - from Novices to VFX Supervisors - to Create Virtual Productions on an iPhone or iPad; Import and Pre-Viz 3D Models in Real Time CamTrackAR Featured at Apple Spring Loaded Event in Cupertino Norwich, UK (April 22, 2021) - FXhome ( announced today a significant update to CamTrackAR, the industry’s first Mobile Virtual Production Studio for iOS. Making its debut last summer, CamTrackAR became the first iOS app that enabled content creators to simultaneously record footage while capturing flawless camera tracking data in real-time dir ...


UREEQA Advisory Board Welcomes Music Industry Leader Kevin Leflar

ONTARIO CA, Mar 30, 2021 - His roster of clients is impressive and includes the likes of James Taylor, Santana, Mark Knopfler and Dire Straits, and the list goes on. Kevin Leflar, co-founder, president and CEO of officialCOMMUNITY - has seen it all. Spending 30+ years straddling both the music and technology worlds, Leflar has become one of the best-known authorities on the impact of digital technology on the music industry. Launching his career as a band manager in his early 20s, sending demo tapes to music labels and ultimately representing a Juno award-winning artist, Leflar spurred a bi ...


Perforce Software Simplifies Virtual Production Workflows on Entertainment Technology Center’s Short Film, Ripple Effect

MINNEAPOLIS, March 29, 2021 – Perforce Software, a provider of solutions to enterprise teams requiring productivity, visibility, and scale along the development lifecycle, was selected by the Entertainment Technology Center at the University of Southern California (ETC) to help address the media and entertainment industry’s sudden shift to remote work due to COVID-19. Traditional filmmaking is changing at breakneck speeds as studios transition to more virtual movie production, while at the same time, creators must now collaborate remotely. Many studios are looking at technology used by gam ...


Imerge Pro 2021: The bokeh king of image post-production

London, UK (March 26th, 2021) - FXhome's next-generation image production software – Imerge Pro – just gets better with every release. The first (and biggest) update of 2021 brings a whole suite of new organizational tools to photographers and artists looking to enhance their workflow, but FXhome has a little more up its sleeve than that. Digital lens blurs are nothing new to the world of post-production, but they've never been particularly authentic to their real-world, optical counterparts. FXhome seeks to change that with a bespoke Lens Blur algorithm that bends light just like ...


25th FILMART opens today as online event

HONG KONG, Mar 15, 2021 - Organised by the Hong Kong Trade Development Council (HKTDC), the 25th Hong Kong International Film and TV Market | Online (FILMART Online) opened today and continues through 18 March, bringing together nearly 7,000 industry participants, including representatives of more than 670 exhibitors, from 81 countries and regions. The event will see the release and promotion of over 2,000 film and television productions to potential buyers from around the world. Industry players from across the globe join online exhibition FILMART Online has received strong support from ...


StarLeaf video collaboration software targets global growth with new sales and marketing leadership team

- StarLeaf appoints new Chief Sales Officer Mike Tumalty, former Global VP of Sales at Decibel - New Chief Marketing Officer David Gingell also joins from software firms including Seal Software, Adobe and NetApp - Ex-Salesforce Europe co-founder Fergus Gloster has been appointed to the board - StarLeaf will focus on product development this year while transitioning to a SaaS-based offering Watford, 5th March: Video collaboration solutions provider StarLeaf is welcoming Mike Tumalty as its new Chief Sales Officer, David Gingell as its new Chief Marketing Officer, and Fergus Gloster to t ...


Top UK media exec Pippa Glucklich joins Electric Glue

Independent media agency Electric Glue has signalled its intent to take the agency to the next level with the appointment of leading media executive Pippa Glucklich as CEO and partner. In her 25+ year career she has held senior roles at Starcom, Initiative and was part of the senior leadership team at independent media agency, BLM, which sold to Havas in 2008. Glucklich stepped down as CEO of Amplifi UK, the investment and content platform of Dentsu, in December 2019. Electric Glue was founded in 2014 by Kevin Brown, Nick Kendall (both ex-BBH) and Simon Orpin (formerly ITV’s Planning Dir ...


Weilu: The emerging trend of local vlog in China

BEIJING, Dec 24, 2020 - On December 12th, 2020, Weilu won the prize of top ten tech brand during the Bsan Forum in Beijing, and begins a new trend of localized vlog in China. Competition about vlog among internet giants in China starts in 2019. With 10.8 billion internet users and previous success in short videos, China seems to be the next big market for the vlog. As shown by the public record, the top ten video companies have offered 10 billion traffic incentives to vloggers in China since 2018. According to the Baidu index, in April 2019, vlog reaches its highest index 17479, then decrea ...


Chromatic aberration, highpass sharpening, stock background removal tool, and more added to the Ignite Pro VFX plugin bundle

London, UK (October 27, 2020) - Ignite Pro – FXhome’s studio bundle of over 190 essential post-production plugins and 377 presets is now even bigger with the release of Ignite Pro 5. The new release features powerful new effects like Chromatic Aberration, Highpass Sharpen, Remove Stock Background, and GoPro Lens Reframe. Ignite Pro is a bundle of over 190 plugins for everything from keying to color grading to specialist particle VFX. It’s the ultimate plugin bundle for filmmakers, VFX artists, and content creators who need a wide array of tools at their disposal. Ignite Pro 5 is compatible ...


Imerge Pro gets a major upgrade with powerful new retouching and color grading tools, CR3 support, and more

London, UK (October 22, 2020) - Imerge Pro is still a relatively new product on the scene but is already making waves amongst photographers and composite artists looking for more control over their final output. The desktop app – which allows editing and non-destructive compositing with RAW layers in 16-bit – offers something different from other options on the market: a completely non-destructive end-to-end workflow. The new release introduces even more powerful retouching and color grading features, adding up to a total of 68 entirely non-destructive effects and filters available. Canon C ...


The Future of Extended Reality. Shot on MARS.

MARS Studios, Europe’s most ambitious purpose-built Mixed Augmented Reality Studio, opens its doors to the global creative industries this month. On MARS, virtual 3D environments are mapped onto an LED stage, enabling performers, actors, presenters and products to be blended into a photo-real or imaginary virtual environment in real time. Created by visual pioneers Bild Studios, MARS combines state-of-the-art video game engines, camera-tracking technology, xR workflows powered by disguise and LED screens to create a versatile and immersive performance stage and studio. The benefits of the n ...


FXhome’s new iOS app CamTrackAR makes it possible to 3D track iPhone footage for free in real-time for previs and iPhone filmmaking

London, UK (July 31, 2020) - FXhome – creators of free video editing and VFX software HitFilm Express – have made their mobile app debut with a new 3D tracking tool. CamTrackAR will change the process of filmmaking forever, offering an easy solution for professionals needing quick pre-visualization and any video creator wanting to speed up their post-production workflow. The iOS app, which is the first-of-its-kind and is currently supported on iPhone SE and 6S onwards (as well as iPads on iOS 13.2 and later), takes advantage of Apple’s AR technology (augmented reality) to simultaneously rec ...


Sourcefabric’s Newsroom Technology is Powering Canada’s Local Journalism Initiative

PRAGUE, JULY 2 – The Canadian Press, the national news agency of Canada, chose Sourcefabric as its technology partner to develop the publishing platform powering the Local Journalism Initiative (LJI), a five-year, CAD $50 million fund to support local reporting in the country’s news deserts. The LJI project uses Sourcefabric’s Newshub, a client-facing web portal, to deliver content to its subscribers. The content management system behind Newshub is a simplified version of Superdesk, Sourcefabric’s open-source headless CMS that runs some of the largest newsrooms in the world, including the A ...


Contentos Announces Partnership with Theta Network

Apr 6, 2020 - Content public blockchain Contentos (COS) announced that they signed an agreement with Theta Network (THETA) to accelerate development of video optimization and user experience with Contentos and its video platform, COS.TV. Since its launch 10 months ago, COS.TV has had more than 1.5 million minutes of videos uploaded from creators around the world. More than 20,000 videos are uploaded every week, and users watch over 500,000 minutes of videos every day. Every user can earn platform incentives on COS.TV by watching videos, uploading videos, leaving comments, liking videos, voting ...


86% of traditional marketers are failing to align their marketing with business goals

London 12 March 2020, Bright a leading strategic marketing consultancy announced findings of its market research survey into the future of B2B marketing. Nearly 100 UK-based senior business and marketing leaders in tech and business services responded, including CEO’s, CMO’s and other senior leadership positions, detailing their priorities for 2020 and the effectiveness of their current ways of working. The report clearly finds that the future of B2B marketing is agile. Businesses are looking to keep better pace with increasingly demanding markets and the majority are already using some ag ...


BTS Takes Over Twitter with 17 Million Tweets in 48 Hours

Feb 25, 2020 - Global superstars BTS (@BTS_twt) released their highly-anticipated album, "MAP OF THE SOUL : 7" on 21 February, 6pm (KST), and ARMY all over the world naturally took to Twitter to rave all about it. From 21 February 6am to 23 February 6am (KST), 17 Million BTS-related Tweets were generated within 48 hours. Tweet volumes peaked within the first hour when the album was released, generating 1.2 Million Tweets from 6pm to 7pm (KST) on 21 February. The Top Tweet from BTS (@BTS_twt) official account was 'D-Day', announcing the day of their comeback with a series ...


Japanese live entertainment company, SCRAP, enters China market with real-life immersive NARUTO game collaboration

TOKYO, Dec 23, 2019 - (JCN Newswire) - On 23 December 2019, SCRAP will launch a game event collaborating with famous Japanese IP title, NARUTO, in the newly refurbished Shanghai New World Shopping Mall in the heart of Shanghai. Titled Real Stealth Game by SCRAP ~Trials of a Ninja~, the game will be one of the entertainment segments in the 7000 square meter large NARUTO theme park, NARUTO WORLD, that will be situated on the 11th floor of the shopping mall. This is the first time for the famous Japanese title, NARUTO, game collaboration from SCRAP to reach the China market. The concept ...


K-Pop Twitter set abuzz with 102 Million Tweets about 2019 MAMA, ranking #1 on Twitter real-time trends across 46 countries

SEOUL, KOREA, Dec 11, 2019 - (Media OutReach) - Twitter and Mnet Asian Music Awards (MAMA), the biggest K-pop award show in the world, joined hands again to engage K-Pop fans worldwide on Twitter for the #2019MAMA event. From exclusive content from K-Pop artists/bands leading up to the event, to Red Carpet livestreams during the event, K-Pop fans globally generated 102 million Tweets, using hashtags such as #2019MAMA, #MAMARedCarpet, and #MnetAsianMusicAwards. Conversations about 2019 MAMA were measured from October 24th when voting commenced to December 4th the day after the event. On Dece ...


Get ready for 2019 MAMA across the world with Twitter

SEOUL, KOREA, Dec 3, 2019 - (Media OutReach) - Twitter and Mnet Asian Music Awards (MAMA), one of the biggest music awards shows in Asia, have joined hands to engage K-pop fans worldwide on Twitter. This year, MAMA will bring the star-studded event closer to fans around the world with four global activations on Twitter: the red carpet 360 and livestream, the #TwitterBlueRoom 'Thank You stage', the Star Countdown video series, and Worldwide Fans' Choice voting. Fans can also join the #2019MAMA and #MAMARedcarpet conversations on Twitter with customized emojis using both hashtags. ...


Movies and Entertainment Market Size, Share, Growth, Trends and Industry Statistics Report, 2018 to 2025

Global movies & entertainment market is estimated to reach USD 114.93 billion by 2025, according to a new report by Grand View Research, Inc. Introduction to newer marketing and distribution platforms such as IPTV, digital newspapers, DTH, digital cable, and online sales of music & movies is anticipated to boost industry progress. Decline in revenue growth in mature markets such as the U.S. and few European countries is witnessed. Major players have adopted strategies like regional expansion and distribution partnerships for expansion to untapped markets. These players have shifted th ...


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